Google Images Improves Relevancy & Quality Algorithm

This week, several webmasters at WebmasterWorld noticed that the results in Google Images seemed to surface the original source of the images more of the time than it did in the past. I wrote about this at the Search Engine Roundtable as Google Images possibly improving their image source detection algorithm, but it is more. […]

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T Google Images 1312982585This week, several webmasters at WebmasterWorld noticed that the results in Google Images seemed to surface the original source of the images more of the time than it did in the past.

I wrote about this at the Search Engine Roundtable as Google Images possibly improving their image source detection algorithm, but it is more.

A Google spokesperson they have launched a new update for Google Images that improved relevance and quality. Google told me:

We’ve recently launched an update to the algorithm that looks at the relevance and quality of both the webpage and the image to surface more relevant results in Google Images. Improving the quality of results in Google Images is very important to us, and we’re always working hard to improve our algorithms.

Google Images has been plagued with image owners complaining about their images were being outranked by other sites who have stolen their images, with our without credit. It seems that this has now been improved.

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About the author

Barry Schwartz
Staff
Barry Schwartz is a technologist and a Contributing Editor to Search Engine Land and a member of the programming team for SMX events. He owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics.

In 2019, Barry was awarded the Outstanding Community Services Award from Search Engine Land, in 2018 he was awarded the US Search Awards the "US Search Personality Of The Year," you can learn more over here and in 2023 he was listed as a top 50 most influential PPCer by Marketing O'Clock.

Barry can be followed on X here and you can learn more about Barry Schwartz over here or on his personal site.

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