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Google Images Now Showing Fresh Images Within Hours

Google Images Fresh TGoogle Images is now showing fresher images for search results that are trending and/or news related.

For example, if you search for [schwartzel masters] in Google Images, you will find tons of images from the golf tournament yesterday. They are all fresh images, mostly pulled from news sources, mostly time stamped with phrases such as “3 hours ago,” and so on.

Here is a picture:

Google Images Fresh

Google has labeled fresh web search results with “X minutes or hours ago” for years now. But this is the first time I have seen Google do so with Google Images.

Hat tip to @KeriMorgret for spotting this.

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About the author

Barry Schwartz
Barry Schwartz is a technologist and a Contributing Editor to Search Engine Land and a member of the programming team for SMX events. He owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics.

In 2019, Barry was awarded the Outstanding Community Services Award from Search Engine Land, in 2018 he was awarded the US Search Awards the "US Search Personality Of The Year," you can learn more over here and in 2023 he was listed as a top 50 most influential PPCer by Marketing O'Clock.

Barry can be followed on X here and you can learn more about Barry Schwartz over here or on his personal site.