Why Manual Link Building Will Never Be Obsolete
Contributor and link building expert Eric Ward discusses why manual link building will stand the test of time, despite popular predictions to the...
Eric Ward founded the Web's first services for announcing, linking, and building buzz for Web sites, back in 1994. Ward is best known as the person behind the linking campaigns for Amazon.com Books, Weather.com, The Link Exchange, Rodney Dangerfield (Rodney.com), the AMA, and PBS.org. His services won the 1995 Award for Internet Marketing Excellence, and he was selected as one of the Web's 100 most influential people by Websight magazine. In 2009 Eric was one of 25 people profiled in the book Online Marketing Heroes. Eric has spoken at over 100 industry conferences and now publishes LinkMoses Private, a subscription based link opportunity and strategy service. Eric has written linking strategy and advice columns for SearchEngineLand, MarketingProfs, ClickZ, Search Marketing Standard, SearchEngineGuide, Web Marketing Today, and Ad Age magazine. Learn more about Eric and his content publicity and link building services at http://www.ericward.com
Contributor and link building expert Eric Ward discusses why manual link building will stand the test of time, despite popular predictions to the...
Recently, Google reached a settlement with a UK businessman who took it to court over defamatory web content. Columnist Eric Ward discusses the...
Human-curated directories have long been a staple of the internet, but ultimately they're very hard to scale. See how newcomer ZEEF hopes to tackle...
Contributor Eric Ward explains how to go beyond the standard issue link building practices and adopt tactics that actually work....
You may have recently read Links That Change Are Trusted Less By Google’s Algorithms, which was sparked by a recent tweet from a former Google...
Several years ago, I wrote a column here titled Why Link Building Must Go In-House. The main thesis of that column can be summed up with this quote:...
Presented for your consideration, below are a number of linking-related comments, thoughts, ideas and other notes that I believe you’ll find...
The contents of the following column are based on real circumstances. Certain elements have been changed to respect the privacy of each site. Imagine...
I don’t have to build links anymore, and I have never felt so liberated. So free. All the years I spent endless hours trying to help content...
By now, you are likely aware of the Rap Genius “Tweet In Exchange For Anchor Text” link scheme, hencefore to be known as TieFating....
“Natural link building” has long been a sore spot (some would call it an oxymoron) among many in the online marketing community. The...
So you have a question you would like answered, and that question is: “How Will Google Hummingbird Impact Links?” It’s still way...
In the wake of the Great Google Massacre (i.e., everything that’s happened over the past couple years since Google got serious), there are many...
Without much fanfare or publicity, Google quietly updated the Link Schemes/Unnatural Links document inside the Webmaster Tools section of their site...
A unique combination of factors is having a profound effect on the “link graph” being created today, with many implications for those of...
For many years, email was one of just a few ways you could share a URL with another person. And, people were far less accepting of link request spam...
We just came upon the two year anniversary of what came to be known as the Google Panda Update. Between then and now, a seismic shift has seemingly...
Building on last month’s column, Five Linking Myths That Need To Go Away In 2013, one of the best and worst things about the Web is the...
Goodbye 2012, hello 2013. For my last column of the year, I’m selecting five link building myths that I hope go away completely in 2013, and...
Several years ago, the search engines began to slowly turn off the fire-hose of linking data they freely gave anyone familiar with the link:...