Here’s how to set up the Google Site Kit WordPress plugin
Although it may not be ideal for formal data reporting, it is a helpful dashboard to stay on top of site performance...
Tony Edward is a director of SEO at Tinuiti and an adjunct instructor of search marketing at NYU. Tony has been in the online marketing industry for over 10 years. His background stems from affiliate marketing and he has experience in paid search, social media and video marketing. Tony is also the founder of the Thinking Crypto YouTube channel.
Although it may not be ideal for formal data reporting, it is a helpful dashboard to stay on top of site performance...
Collaboration among SEOs, web developers and content teams are needed to ensure websites are compliant with the standards of accessible...
Google allows entities to claim their Knowledge Graph panel and become the authoritative owners and editors of the results within the...
Contributor Tony Edwards recommends taking advantage of little-used brand, image, app and person schema that indirectly help position a website for...
Contributor Tony Edward explains the new, more advanced schema markup for products called GS1 SmartSearch and how it helps listings gain visibility...
Maybe you've heard of blockchain, but why should you care? Contributor Tony Edward describes the dramatic impact the technology could have on digital...
How can brick-and-mortar stores improve the online experience for both users and search engines? Columnist Tony Edward says the key lies in strong...
Google recently released a website builder product for local businesses. Columnist Tony Edward dives in to see how it works and whether it's worth...
Detailed and accurate Knowledge Graph results are sought after by brands, businesses and individuals alike, but few have a way to actively monitor...
Whether you want to gain some insight into how Google's Knowledge Graph works or just want to prank your friends, columnist Tony Edward shows some...
Columnist Tony Edward explains which Knowledge Graph results are appropriate in different scenarios. Which one is right for your...
We've all heard of unnatural link penalties from having a spammy backlink profile, but columnist Tony Edward notes that your site's outbound links...
What's the deal with Google Posts? Columnist Tony Edward explains this invite-only Google feature and discusses its potential implications for search...
Pokémon Go is hot right now, but how can you use this new mobile gaming craze to your advantage? Columnist Tony Edward has some...
Although Google has stated that sites using HTTPS will be given a minor rankings boost, many websites have experienced losses due to improper...
Have you received an offer for a link that seems too good to be true? According to columnist Tony Edward, it probably...
Most of us have used Google Search Console, but many SEOs ignore Bing Webmaster Tools. Columnist Tony Edward argues that we should not overlook this...
So your company finally has a Knowledge Graph panel appearing on branded searches, but the information is incomplete or incorrect -- what can you do?...
Don't get penalized due to malware! Columnist Tony Edward discusses the recent uptick in hacked content in search results and provides tips to...
Columnist Tony Edward discusses how his company improved its digital marketing efforts by integrating SEO, paid search, social, marketing and public...