SEO
Google search results spam for ‘Bill Slawski obituary’ shows the dark side of SEO
This is not a new problem – and it goes far beyond Slawski. Some brands may even be helping fund this low-quality content.
Google: SEO
SEO
Lucid visibility: How a publisher broke into Google Discover in less than 30 days from launch
Find out why, and how, it happened – and whether that Discover visibility will remain over the long-term, in this case study.
SEO
Vimeo adds structured data to all public videos to improve Google Search visibility
These changes should help the videos you upload to Vimeo gain more visibility in Google's search results.
SEO
Google Search Console page experience report now tracks more desktop search features
This may lead to an increase in impressions in your page experience report and performance reports.
SEO
Google Search Console adds translated results search appearance filter
This lets you drill down to how searchers who get translated results interact with your content in Google Search.
SEO
Entities and E-A-T: The role of entities in authority and trust
Learn the relationship between entities and expertise, authority and trust, or E-A-T evaluation of authors, publishers and companies.
SEO
Google Search Console to release new video page indexing report
Soon you will be able to better debug your video indexing issues with Google Search Console.
Local
Google multisearch to gain near me support
Soon you will be able to search by image for matches of places, stores or restaurants near you.
SEO
New Education Q&A structured data help document from Google
This document can help you technically implement Quiz structured data to your flashcard pages.
SEO
Google adds new valid page metadata help document
Google has also updated the title links help document with a new "no clear main headline" line.
SEO
Google removing support for some video and image sitemap extension tags
These sitemap extension tags are being deprecated on August 6, 2022.
SEO
DMCA request removes Moz from Google Search index
This shouldn't happen, but it did - and that is scary.
SEO
A guide to machine learning in search: Key terms, concepts and algorithms
Want to understand how machine learning impacts search? Learn how Google uses machine learning models and algorithms in search.
SEO
4 content marketing steps that will help you rank higher on Google
Boost keyword rankings and increase traffic with these tried and true tactics.
SEO
SERP feature trends every SEO must know
How can you leverage SERP features to increase your visibility on search and reach more of your target audience?
Google Search Console
Google Search Console’s URL parameter tool is officially not working
Google will not use any of the legacy rules in the tool, so make sure to watch your site's SEO health over the next days and weeks.
Link Building
Beware of fake DMCA link requests by AI-generated lawyers
If you received a DMCA legal request demanding a link from a lawyer, well, that might be a scam.
Google: SEO
Google Search launching Signed Exchanges for desktop users
This change impacts sites that utilities dynamic serving with the vary user-agent header.
Google: SEO
Google SpamBrain: AI-based spam prevention system launched in 2018
Google said it identified about six-times more spam in 2021 than in 2020.
Google Search Console
Google Site Kit gains ideas to write about section
This section pull from the Google Question Hub and is experimental right now.