Google: SEO
Should you keep your best content on your site or send it away?
Contributor Julie Joyce looks at the pros and cons of keeping content on your site versus sending it...
Google replacing video boxes with video carousel on desktop search
Notice a change to your video views on some of your more popular videos? Google made a change in search on how they display video...
Ranking factors session recap from SMX Advanced 2018
If you couldn't attend SMX Advanced, have no fear. Contributor Eric Enge outlines one of the more controversial sessions and reports on what the...
How to determine if you’ve been hit by negative SEO
Knowing you've been hit by a negative SEO campaign is crucial to fighting it. Contributor Joe Sinkwitz outlines the tools and steps you can take...
New Google Search Console adds filter for Web Light search appearance
For the first time, Google is showing webmasters how many of their visitors access their sites in Google search via the Web Light version for...
Google makes some clarifications related to mobile-first indexing
Confused about the Google mobile-first indexing change? Google just posted several...
Reducing the time it takes to write meta descriptions for large websites
The process of writing meta descriptions will likely be improved using machine learning techniques, but in the meantime, contributor Paul...
Google adds college search knowledge panel
Thinking of getting your college degree? Google aims to make the decision easier by tailoring the search results for college-related...
Supercharging your SEO with AI: Insights, automation and personalization
The tech giants are fully committed to 'AI-first,' and marketers who follow suit can supercharge their SEO strategies. Contributor Jim Yu covers...
TripAdvisor survey: TripAdvisor more trusted, widely used than Yelp, Google, Facebook
The sponsored survey looked at influence on restaurant decision-making....
Measuring the quality of popular keyword research tools
Contributor JR Oakes measures the quality of popular keyword research tools against data found in Google search results and performing page data...
Building links in boring industries
Fresh out of ideas on how to build links to a boring site? Contributor Jeremy Knauff walks us through his process for creating a successful...
Google sent 45M notifications through Search Console, 6M of which were search spam-related
Google sent about 3 million fewer manual actions this past year than the previous...
How to understand searcher intent and use it to boost SEO rankings
Understanding the intent behind the keywords you target simplifies the entire SEO process, says contributor Marcus Miller. Here is a look at how...
Priorities for diagnosing JavaScript-powered websites
Contributor Maria Cieslak digs into JavaScript and some of the chaos associated with it and compiles a detailed checklist you can use as a...
Google Posts adds products and offers
Now you can not only highlight what's new or upcoming events in Google Posts, you can also highlight new products and...
Google News to deprecate crawl errors report in Search Console & mobile app link in News Publisher Center
The removal is part of larger update to Google...
Google’s reliance on Wikipedia makes it vulnerable to search pranks
Google said Wikipedia prank caused Republican "Nazism" Knowledge Panel....
Search and direct mobile navigation surpass Facebook as traffic referrers
The shift is likely the result of Facebook algorithm changes, but other factors may also be at work....
How to forecast the revenue opportunity for the coveted ‘position 0’
Everyone wants to command that coveted 'position 0' for regular and voice-based search, but that doesn't mean you can, says contributor Karen...
