Google: SEO
E-commerce SEO guide: New documentation from Google
The new guide from Google gives e-commerce SEOs documentation they can take to clients and stakeholders to get their recommendations...
Data-driven attribution to become the default in Google Ads; Tuesday’s daily brief
And, should robots.txt support a feature for no indexation? Take the...
Google explains why it made the title change to the search results
Google said it went from using your HTML title tag 80% of the time to 87% of the time in the past couple of...
Your communications shouldn’t feel like marketing; Tuesday’s daily brief
And, California’s challenge to Amazon’s labor algorithms carries potential ramifications for...
Google to enforce unique product identifiers on free merchant listings
Starting on September 15, 2021, Google said it will begin to enforce the requirement of products having unique product identifiers in the...
New pilots from Microsoft Ads and the secret to happiness at work; Wednesday’s daily brief
Plus, B2B tech finally sees the SEO...
Google page experience update is now rolled out
The Google News app changes have about a week more to...
What does crypto have to do with SEO and PPC?; Thursday’s daily brief
Plus the latest PPC coverage from SMX...
Google Search Console lost performance report data for August 23rd and 24th
The data won't be replaced or backfilled, as we hoped...
Google says title changes don’t impact rankings
"This just changes the displayed titles, it doesn't change ranking or takes [sic] anything different into account," he...
Four tools to check for title changes in the SERPs
These tools let you see whether Google changed your title, the date it changed and what it was changed...
Google confirms it changed how it creates titles for search result listings
Google no longer uses the query to generate these titles but still uses HTML title tags 80% of the...
Google link spam update done rolling out
It took an extra two weeks longer than expected to roll...
Google made 4,500 changes to search in 2020
Google also updated its How Search Works...
Google’s tool to report indexing bugs is now available in the U.S.
The tool provides a way for SEOs to escalate their issues with Google...
Is Google adjusting the FLoC strategy?; Friday’s daily brief
Plus, HTML success factors for...
Google adds author URL property to uniquely identify authors of articles
Google added a new recommended author.url property to the article structured data...
Google’s legacy structured data testing tool is now gone
Google replaced it with a navigational page to direct you to the Google rich results tool or Schema.org...
How to win in Google’s E-A-T
In this webinar, you'll understand the drivers of Topical Authority and how to improve on...
Google drops safe browsing as a page experience ranking signal
Google updated the page experience report in Search...