The world's most advanced search marketing conference returns in 2026 -- live and in person!

Stay tuned for 2026 more details!

Career-defining networking starts here.

SMX Advanced isn’t just next-level training. It’s also about the conversations that spark over lunch, the unexpected introductions while you’re waiting for a cocktail, the (perhaps breathy) chats during a scenic morning run along the harbor…

Check out all of the structured and serendipitous networking experiences you’ll unlock in Boston June 11-13.

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Mastermind Sessions

Wednesday, June 11 | 3:00pm - 5:00pm ET

Part session, part networking, all awesome. These brand-new additions to the SMX experience put you at a table with nine other attendees and one iconic expert to discuss specific aspects of search marketing.

There's no holds barred during these intimate consulting opportunities, featuring Mike King, John Shehata, Cindy Krum, and more search legends. Learn more here.

Open To All Access Pass Holders Only!

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Meet & Greet Reception

Wednesday, June 11 | 5:00pm - 6:00pm ET

Join us in the Expo Hall for our classic Meet & Greet Reception. Mix and mingle with speakers, sponsors, and fellow attendees while enjoying casual cocktails and sumptuous snacks.

It's the perfect way to jumpstart your networking experience at SMX Advanced. Oh, and Lily Ray is DJing, NBD.

Open To Everyone

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Hang with the Search Engine Land Team

Wednesday, June 11 | 7:00pm - 9:00pm ET

Join members of Search Engine Land -- including Barry Schwartz and Danny Goodwin -- for a casual round (or two) of drinks in the Westin's Birch Bar! Mix, mingle, and get to know the folks who publish the stories you love -- and the conference you've missed -- in a relaxed environment. (The conversations are free... but you'll pay your own drink tab!)

Open To Everyone

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Morning Networking

Thursday & Friday, June 12 & 13 | 6:00am - 7:00am ET

Start your day with your choice of refreshing community experiences:

  • Morning Harbor Run. Add an extra spring to your step by starting the day with a refreshing morning run along the scenic Boston Harbor. Your running coach is Nick Eubanks, VP of Owned Media at Semrush. Could it get any cooler than that?

  • Morning Mindfulness. Prefer to stay in? Join Nick Conte, Mindfulness Coach, for a morning exercise that will rejuvenate and center you for a day of jam-packed learning. Through guided meditation and focused breathwork, you’ll learn to ground yourself in the present moment, release self-doubt, and tap into the resilience inside you.

Open To Everyone

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Birds Of A Feather Lunch Tables

Thursday & Friday, June 12 & 13 | During Lunch

Grab your lunch and head to your choice of topic-driven discussion tables to take small talk to a new level of awesome. This casual networking experience is designed to spark meaningful discussions about shared interests and connect you with like-minded attendees.

Topics include Local SEO, AI content creation, algorithm updates, PMax for lead gen, and many more. First come, first served.

Open To All Access Pass Holders Only!

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Networking Reception

Thursday, June 12 | 4:30pm - 5:30pm ET

Join your SMX community for the ideal way to unwind after an intense day of learning. Grab a drink and some hors d'oeuvres, wander the Expo Hall, chat up some sponsors, snag some swag, and enjoy another DJ set by Lily Ray!

Open To Everyone

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SEO Meetup with Barry Schwartz and Danny Goodwin

Thursday, June 12 | 6:00pm - 7:00pm ET

Bring your SEO questions, concerns, and ideas to this fun evening meetup. You’ll join Search Engine Land’s Barry Schwartz, SEO Editor, and Danny Goodwin, Editorial Director – plus your SEO peers – for a casual chat about all-things SEO. Learn more here.

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PPC Live with Anu Adegbola

Thursday, June 12 | 6:00pm - 7:00pm ET

Join Search Engine Land’s Paid Media Editor, Anu Adegbola, for a bite-sized version of her beloved London meetup -- featuring special guests Pauline Jakober and Fred Vallaeys. Bring your paid search questions, concerns, and ideas to the table, and get ready for some fun. Learn more here.

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Build it! with Dave Davies

Thursday, June 12 | 6:00pm - 7:00pm ET

You’re already using ChatGPT for content creation and ideation – but are you harnessing its full potential? Join our hackathon – led by Dave Davies – to explore advanced techniques using ChatGPT Plus features like Custom GPTs and Projects.  

It’s time to collaborate with fellow creators, build innovative tools, and turn your best ideas into reality. Bring your creativity, and let’s build something amazing together! Learn more here.

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Magic: The Gathering Commander game night

Thursday, June 12 | 6:00pm - 7:00pm ET

Are you ready to geek out in good company? Join Navah Hopkins and Marc Sirkin for an SMX-flavored Magic: The Gathering Commander night worth drawing for. Bring your favorite casual decks and join us. Beginners welcome! Learn more here.

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