What 1.8 million Google Business Profiles tell us about local SEO success
Specific primary and additional categories, plus complete profiles, correlate with stronger local rankings. See what the data reveals.
Specific primary and additional categories, plus complete profiles, correlate with stronger local rankings. See what the data reveals.
Technical SEO and content still matter, but sustained visibility now depends on trust, recognition, and E-E-A-T signals across the web.
Most referral loss isn’t random. It happens during validation — where credibility, specificity, authority, and friction break conversion.
Discover sustainable SEO strategies to achieve higher rankings, attract quality leads, and secure more signed cases. Network with top legal SEO experts to grow your practice.
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.