I’ve been spreading the word about search in print recently and wanted to share more about that. At the end of January, I started doing a regular monthly column in Ad Age on search marketing. Meanwhile, this month I took part in a Fast Company debate about Google. For those interested, more on both below.
Below is what happened in search today, as reported on Search Engine Land and from other places across the web:
Spotted via Paid Content, Google an ally, not a threat, media exec says is an interview with David Eun, vice president of content partnerships, the former NBC and Time Warner Inc. executive and Google’s ambassador to the television, movie, publishing and local-media industries. with the LA Times Chris Gaither. Google has no intention of competing […]
MediaPost reports Google has hired Michael Steib, the general manager of strategic ventures at NBC Universal. A Google spokesperson said: “We are pleased to have Michael Steib join the Google team to help us work with advertisers to create effective, measurable video advertising.” Googl added, “As we continue to grow our video ads business, Michael’s […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web:
YouTube brings out media giants’ competitive claws from the International Herald Tribune takes a look at how YouTube is threatening the large media companies, such as NBC, News Corp., Viacom and CBS. As YouTube continues to grow, especially with the $1.65 billion acquisition by Google, these media companies are now having second thoughts about distributing […]