After more than two decades of writing about search and online marketing, as well as speaking at and organizing dozens of conferences, it's time to hang up my e-spurs and move on to other adventures.
The agenda for our upcoming SMX West show is live and we've opened up our "speaking pitch" form for select sessions for the show, February 19-20, 2020 at the McEnery Convention Center in San Jose, CA.
Revisit a 1999 interview with Google co-founder Larry Page by Search Engine Land's Chris Sherman.
We want your input to help us plan our upcoming SMX West conference, which will be taking place on February 19 – 21, 2019 in San Jose. Specifically, we’d love to hear from you if you have an great idea for a session that you think should be on the agenda. And if you’re interested […]
Have knowledge, ideas and insights to share? Submit your pitch before it's too late.
SMX® - Search Marketing Expo & Conference series
The agenda for our upcoming SMX East show is live, and we’ve opened up our “speaking pitch” form for select sessions for the show, November 13-14 at the Jacob K. Javits Convention Center in New York. To increase the odds of being selected, be sure to read the agenda. Understand what the sessions are about. […]
How does Google's local algorithm really work? What are the factors that impact your results and how do you optimize for success? It's more imperative than ever to learn which tactics really matter.
The Accelerated Mobile Projects has rolled out a number of new capabilities so far this year.
SMX London takes place on May 21-22 at 155 Bishopsgate, Liverpool St., London EC2M 3YD. To increase the odds of being selected to speak, be sure to read the agenda. Understand what the sessions are about. Ensure that your pitch is on target to the show’s audience and the session. Please also be very specific […]
There are many reasons you might be considering a site migration: introducing a new CMS, changing hosting providers or relaunching your templates and so on. But you need to be careful and proceed with caution, because many things can go wrong. And the consequences can be severe. At SMX West, Bastian Grimm, CEO & Director […]
Our largest European show features amazing sessions like "The Four Horsemen of the Search Marketing Apocalypse" and many more.
Changes to the core concepts of quality and authority over the past year have altered the course of SEO forever, with Google both improving algorithms and increasingly relying on human "quality raters."
On Wednesday, January 30, Google Head of North America Global Partnerships Marco Lenoci will take you on a journey where search is evolving from people actively seeking information, products and services, to the “Age of Assistance” where smart internet connected devices will anticipate our needs and will be constantly on hand as personal concierges. You’ll […]
Suppose you find yourself in a situation where you want Google to index certain pages, but you are required to use a template that uses the “nofollow” robots.txt meta tag. Can you use JavaScript to remove the tag when the page is fully rendered so that Google will index it? This question was recently posted […]
TL;DR: Here’s my epic 3,000-word preview of all the sessions, speakers and networking you’ll experience at SMX West. Read a little or read it all. Then register by 11:59pm Saturday, December 22 and save big with Early Bird rates. Search Engine Land’s SMX® West, the go-to event for search marketers, returns to San Jose January 30-31. […]
Serious marketers attend Search Engine Land’s SMX® West. Join us on January 30-31, 2019 for the latest SEO and SEM tactics in mobile-friendly indexing, Google’s new dynamic rendering, voice search, match types, Amazon ads, and so much more. The agenda is live and ready for you to explore: SEO Mobile First Indexing & Mobile Friendly SEO Google’s New […]
SMX West takes place on January 30-31, 2019 at the McEnery Convention Center in San Jose, California, and we’re looking for speakers. To increase the odds of being selected, be sure to read the agenda. Understand what the sessions are about. Ensure that your pitch is on target to the show’s audience and the session. […]
A recent survey of advertisers suggests that many are spending more on Amazon at the expense of traditional search.
No mobile-friendly site? You're missing a huge and growing opportunity.
I just met with the Search Engine Land editors to build out the agenda for SMX® West 2019 and I have to say, I think you’re going to love it. We reviewed more than 100 pitches from passionate search marketers like you and hand-crafted an agenda that delivers cutting-edge, actionable SEO and SEM tactics. Here’s an inside […]
Rigorously testing your ads is a good thing... unless you're testing the wrong things and tweaking your campaigns based on flawed conclusions.
Seattle-based Moz has acquired Vancouver, Canada-based STAT Search Analytics for an undisclosed sum. The acquisition is the most recent in a year that has seen a number of boutique firms sell to larger search marketing industry players. Why marketers should care Moz has been a leader in the SEO tools space for nearly a decade, […]
Voice search is coming. Here's what you can do today to get ahead of the curve.
When Google appeared on the scene two decades ago, it quickly outshone popular search engines such as AltaVista, Infoseek and Lycos for two primary reasons. First, most search services were caught up in what would prove to be a fatal fad: turning their home pages into a “portal” for the internet while neglecting their core […]
In true "Googley" fashion, the search giant commemorates its anniversary with a doodle highlighting key events of the past 20 years.
Seemingly every day, SEO continues to grow more complex. It’s increasingly common for technical audits to uncover problems, and sometimes previously reliable fixes simply don’t work any longer. What’s an SEO to do in this situation? Hannah Thorpe, head of SEO strategy at Found, and Arsen Rabinovich, founder and managing partner at TopHatRank.com, deal with […]
At the Annual Bing Agency Awards in New York City on Thursday, guests were asked to input random search queries (e.g., “Flower”) into a simple field, then watched as results were mapped to the wireframes of the digital sculptures. Bing API connected to AR platform. The sculpture forms were created by 3D sculptor Michael Murphy, […]
We want your input to help us plan our upcoming SMX West conference, which will be taking place January 30-31, 2019. Specifically, we’d love to hear from you if you have a great idea for a session that you think should be on the agenda. And if you’re interested in speaking at the show, the […]
Search Engine Land’s SMX® East returns October 24-25. We’re bringing a revamped, updated agenda and more than 50 world-class speakers to NYC, and we can’t wait to see you there. If you’re involved in SEO, SEM, marketing, content, social media or any other customer-facing activity, you owe it to yourself (and your company or client’s […]
Today the search giant ranks as the world's third most valuable company.
Combining a tablet-like display with a high-quality speaker, the Lenovo Smart Display incorporates Google Assistant into an interactive screen for a richer visual experience.
Google has published a revised version of the 164-page set of guidelines used to help human 'quality raters' evaluate online content and provide feedback to Google
People upset with Trump's recent actions and policies have used several SEO techniques to get pictures of the president at the top of image search results for the word 'idiot'
The Google Assistant app now offers a new visual overview of your day, with proactive suggestions and personalized information.
To increase the odds of being selected, be sure to read the agenda. Understand what the sessions are about. Ensure that your pitch is on target to the show’s audience and the session. Please also be very specific about what you intend to cover. Also, if you do not see a particular session listed, this […]
I don’t have to tell you that 2018 has been a busy year, with new technologies like voice search and a mobile-centric focus gaining a stronger foothold in the SEO world, not to mention the dramatic adaptations advertisers will need to embrace to succeed with what Google calls the “new AdWords experience.” Modern-day marketers must […]
Part 2 of a series of articles commemorating the history of internet search. Today, Vint Cerf, Vice President and Chief Internet Evangelist for Google.
Later this year, Google will celebrate its “official” 20th birthday. To acknowledge Google’s two decades of providing services used by most people around the world on a daily basis (not to mention being the primary reason so many of us are employed in search marketing), we’re kicking off a series of articles covering the history […]
We want your input to help us plan our upcoming SMX East conference, which will be taking place on October 24-25, 2018. Specifically, we’d love to hear from you if you have an great idea for a session that you think should be on the agenda. And if you’re interested in speaking at the show, […]