Technically, it is Bing.com‘s very first appearance since officially launching as the decision engine, halfway through the year (see: Meet Bing, Microsoft’s New Search Engine) in early June. Coupled with an $80 million dollar advertising campaign to rebrand the new search engine (formerly Live Search) and attract new users, it may have actually worked – since Bing also appeared on the 2009 Yahoo Year in Review, with searchers asking, “What is Bing?”
In fairness, Bing did officially release their Most Popular Searches for all of 2009, including data from the first half of the year as Live Search. Decidedly, Michael Jackson would have made it to the top of the list, whether it was Bing or Live Search.
Twitter seems to have infiltrated Bing in the same way, clearly users needed help trying to decide, “To Tweet or Not to Tweet?” Or could it be that the Bing-Twitter integration was that big of a deal?
Top Overall Trending Topics on Bing in 2009:
- Michael Jackson
- Swine Flu
- Stock Market
- Farrah Fawcett
- Patrick Swayze
- Cash for Clunkers
- Jon and Kate Gosselin
- Billy Mays
- Jaycee Dugard
Top 3 Celebrity Searches:
- Perez Hilton
- Robert Pattinson
- Megan Fox
Bing plans to unveil a relevancy quiz on Facebook, so you can test your knowledge of the most popular searches in 2009. Stay tuned to the Bing blog to find out more.
For a real-time look at what’s popular on Bing, don’t forget about Visual Search, where you can view the Top Albums, Top iPhone Apps, Top Movies and more at any given time.
Back to: This Is It: The Most Popular Searches of 2009 >>
Related Topics: Channel: Strategy | Microsoft: Bing | Stats: Search Behavior
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