Content
An update on executive changes on the editorial team
Flagship sites Search Engine Land, Marketing Land and upstart MarTech Today look ahead as personnel shifts present new growth opportunities.
Elisabeth Osmeloski was Director of Audience Development for Search Engine Land and MarTech. She was responsible for increasing readership through owned, earned and paid media channels. In addition, she assists in programming sessions at Third Door Media's Search Marketing Expo conference series and manages speaking engagements for editorial staff. Follow her on Twitter @elisabethos.
Content
Google Dance returns to SMX West
After successfully reviving the famed event for search marketers in 2016, Google once again invites SMX attendees to its Silicon Valley campus for an after-hours networking event on March 22, 2017.
Local
How The Sharing Economy Will Lead To The Growth Of Online Reviews
Marketing Land's Amy Gesenhues interviews Keynote Speaker & NYT Best Selling Author Bill Tancer for a preview of insights he will share about online reviews at SMX West in Silicon Valley, March 4, 2015.
Google Analytics
Call For Entries: 2015 Canadian Internet Marketing Awards
The 2015 Canadian Internet Marketing Awards Ceremony will take place on the 28th March 2015, during the Canadian Internet Marketing Conference being held at Quest University in Squamish, BC.
Local
NYT Best-Selling Author And Consumer Behavior Expert Bill Tancer To Keynote SMX West 2015
Author of "Everyone's a Critic: Winning Customers in a Review-Driven World" and GM of Global Research for Experian Marketing Services to be featured speaker at Search Engine Land's conference on March 4, 2015.
Amazon
2014 SMX Social Media Marketing Conference Preview
In less than two weeks, the editorial staff from Search Engine Land and our sister site Marketing Land will host the 4th annual SMX Social Media Marketing conference (November 19-20th) at the ARIA Resort and Casino in Las Vegas, Nevada. For this year’s lineup, in addition to strategic sessions and big picture panels, we have several spotlight sessions that will deliver highly tactical […]
Content
Searching For Super Bowl Ads? Watch Our Official Playlist
With all the excitement of the big game building and our third annual #Hashtag Bowl quickly approaching at our sister site, Marketing Land, we’ve put together a special page where you can watch all of the official Super Bowl ads as they go online. You’ll also find teaser ads as well as alternate ad versions […]
PPC
What Makes You A Best In Class SEO? Survey Says…
Today, at Conductor’s annual client summit, #C3NY, Director of Research and Search Engine Land contributor Nathan Safran unveiled research from a pool of over 380 enterprise search marketers and SEO professionals, analyzing common behaviors which lead to success. Three key areas where the most successful search marketers thrived? Content, reporting excellence, internal education and evangelism. The […]
SEO
Slideshow: Search Engine Land’s Guide To SEO
Earlier this month, we announced the addition of Mobile as a new SEO element in the updated Edition of the Search Engine Land Periodic Table of SEO Success Factors, following a Google announcement that mobile site optimization is a factor in search rankings. The Search Engine Land Guide to SEO explains each of the success factors […]
Commerce
2013 Boston Marathon Explosion: Official Information Sources
Following today’s explosions at the Boston Marathon, social media channels were immediately swamped with reports, graphic images and videos from the scene. Race officials immediately held runners on course, and canceled the rest of the event. During tragic events like this, it’s hard to determine what’s official and real information until it is verified by […]
Google Maps Adds Ski Resort Trail Maps For Android & iPhone
Over on the Google Lat / Long blog, Google Maps announced new feature that overlays lifts and trail maps for 38 major ski areas in the U.S., available from Google Maps using your Android device or iPhone. It could be a handy feature, provided you have two things: something like Burton Screen Grab gloves so you […]
Top Search Marketing Columns & Contributed Features Of 2012
As an industry news publication, the majority of our visitor traffic comes to our site to read daily news updates, in-depth coverage of search engine technologies and ever-evolving search engine algorithms. On top of the hardest working full- and part-time editorial staff in search, we have over 100 guest columnists who dedicate a significant amount […]
Google Algorithm Updates
Whole Lotta Link Love In 2012: Our Best Link Building Posts Of The Year
Link building certainly was a hot topic in 2012 – maybe it’s because Penguins are so gosh darn cute that we just can’t help ourselves, right? Outside of the penalties dished out by cute black and white animals and search engine algorithms alike, our team of veteran link builders kept doling out solid advice for […]
Google Algorithm Updates
Required Reading For Enterprise SEOs: The Top 25 Posts Of The Year
The Enterprise SEO column made its debut on Search Engine Land midway through 2011, as large companies and big brands were faced with new challenges and massive opportunities in the search world. In 2012, we saw mega-sized content sites lose visibility in search results due to Panda, while the Penguin updates squashed those who gambled […]
Analytics & Conversion
Search & Analytics Year In Review
As we head into the holidays, we’re looking back at our own metrics for top posts of the year, and we wanted to share a recap of the most read stories in several categories on Search Engine Land. In the Search & Analytics column, our experts cover everything from the basic installation of tracking codes […]
Amazon
12 Top Search Trends To Kick Off 12/12/12 Google Zeitgeist
Don’t worry, Google’s year in review for 2012 isn’t that predictable for the once in a lifetime calendar event. On the official Google 2012 Zeitgeist website, you’ll find their biggest list ever published, with a total of 838 lists from 55 countries, covering 1.2 trillion searches done worldwide. Digging in deeper, Google has divided the massive […]
Commerce
Yahoo! 2012: The Top TV, Movie, Songs & Singer Searches
Screen related searches are the backbone of Yahoo!’s year in review lists, as actors, actresses, talk show personalities and reality TV celebrities seem to command a bigger presence year after year. In the most popular TV searches on Yahoo! in the US, perennial favorite American Idol dominated top slots in several categories of Yahoo’s top search trends for […]
Commerce
Yahoo! 2012: Top Health, Food & Diet Related Searches
Correlation does not equal causation? Only on the Internet can you find crazy recipe and food searches filled with the most fattening, sugary and downright disgusting sounding combinations, followed by searches for ‘diabetes symptoms’ and quick fix weight loss diets. I’ve highlighted some of the possible SERP suspects below. Here’s a suggested search for all Yahoo! […]
Commerce
Yahoo! 2012: Top Sports Related Searches
The London Olympics were the #7 most popular search on Yahoo! overall in 2012, Even Mckayla Maroney has to be impressed with that. Searchers were flipping and flying as high as Gabby Douglas for any official games coverage on Yahoo in 2012. Top Searches for 2012 Olympians On Yahoo! maria sharapova lolo jones serena williams […]
Commerce
Yahoo! 2012: Top Celebrity Related Searches
For 2012, Kim Kardashian might have been the overall top searched for celebrity, but there were many people to watch and track through various forms of media and paparazzi. Top Searched Celebrity Couples Who Broke Up In 2012 Justin Bieber and Selena Gomez Kristen Stewart and Robert Pattinson Katie Holmes and Tom Cruise Jennifer Lopez […]