• http://twitter.com/alanhbush Alan Bush

    I wonder if this has any correlation with the block of Google by China..that move eats into their profits so one way to save on server space is to eliminate superfluous features.

  • http://twitter.com/srhas Sam H

    It reminds me of the backlash there was when Google first introduced the feature!

  • http://www.guidingtech.com Abhijeet Mukherjee

    You make a point Alan but considering a company as mammoth as size as Google, it is very hard to digest that Google is doing this to save server space. And this feature seems to be popular among everyday Google users. So, I still wonder what’s the rationale behind Google removing such a simple (from what it looks like) customization feature.

  • http://twitter.com/alanhbush Alan Bush

    That is true I’m sure they can afford it! But you’d be surprised how many tiny fixes can add up to huge savings and a huge loss like ads in China they need to make some decisions starting with the small stuff. Reducing “clutter” can add up to millions of dollars given their size, which can pay salaries or be used for forthcoming projects. There is usually a financial tactic behind cutting features; even the seemingly small ones. The millions of MB used to hold those images and the amount of bandwidth that takes up…could be a good thing for people working at Google. I suppose we’ll find out sooner or later :)

  • Richard Missey

    I have to preface by saying this isn’t a feature that I use. Given that, though, I cannot understand the rage that people will express online at the loss of – or change to – a purely cosmetic feature within a FREE resource. Don’t like it? Use another search engine! Bing would be happy to have the traffic.

    I can easily see the major search engines releasing a paid account with these types of cosmetic features at some point. Like Alan pointed out, stuff like this can cost a lot in bandwidth and storage when you have hundreds of thousands (or millions) of people using it regularly.

  • http://jeffdownerbailbonds.com/ Jeff Downer Indianapolis IN

    That home page is a lot of space. Looks like Google is doing bulldozing for the advertising super freeway.

  • Heather Cuthill

    My thoughts exactly.

  • Tom Kay

    I regularly update this chrome extension to re-enable custom backgrounds https://chrome.google.com/webstore/detail/custom-google-background/jepibmfmhopgkplegmkjgifmhabbjadg