Google Mobile Search Put Publishers’ Content In Carousels

By Martin Beck

Published: February 19, 2015 at 4:34 pm

Google has updated its mobile search display to make browsing content from single sources easier.

The change, announced today in a blog post, groups recent articles, video and other content from websites in carousels. Users who search for a topic, Greece for instance, are presented separately grouped content about the country from the Guardian, Reuters and the New York Times.

Greece-Frame

Similarly, if a user searches for the Knicks, he or she is presented with basketball content from the Knicks site, ESPN and Bleacher Report.

Searching for a news organization, like NPR, gives users a swipe-able selection of recent stories from the public radio network.

Not all sites have the feature activated, but Google said it will be make it available to more sites soon.

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Content curation Electronic publishing ESPN Google Google Search Greece National Public Radio Reuters Search engine optimization The Guardian The New York Times

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Contributing authors are chosen for their expertise and work under the oversight of the editorial staff. Search Engine Land is owned by Semrush. The contributor was not asked to mention Semrush; the opinions expressed are their own.

About the author

Martin Beck

Martin Beck is Third Door Media's Social Media Reporter, covering the latest news for MarTech and Search Engine Land. He spent 24 years with the Los Angeles Times, serving as social media and reader engagement editor from 2010-2014. A graduate of UC Irvine and the University of Missouri journalism school, Beck started started his career at the Times as a sportswriter and copy editor. Follow Martin on Twitter (@MartinBeck), Facebook and/or Google+.