Google News Adds “Follow News” Button, Easy Way To Customize Home Page

Google News has quietly added a new button that allows you to easily bookmark frequent searches and create custom sections within your personalized Google News home page.

The New “Follow News” Button

If you do a search on Google News, you will now likely see a “Follow [what you searched for] News” button that appears at the top of the results. For example, here’s how it looks for a search on search engine land:

Google News Follow Query

Bookmarking Your Searches

If you click on the button, it will make a bookmark link to that search, added to the left hand side of Google News, like this:

Google News Follow Query

Clicking on that link will bring back search results for that topic, making it an easy way to keep track of your favorite topics.

Custom News Sections

In addition, clicking on the new Follow News button will also create a custom section of news that’s added to your Google News home page.

For example, the screenshot below shows how custom searches for Google, the Wall Street Journal and Search Engine Land have been bookmarked using the button and correspond to sections that were added to Google News:

Postscript: A Google spokesperson has confirmed that this is indeed a new feature.

Related Topics: Channel: Content | Google: News | Top News


About The Author: is Search Engine Land's News Editor and owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry's personal blog is named Cartoon Barry and he can be followed on Twitter here. For more background information on Barry, see his full bio over here.

Connect with the author via: Email | Twitter | Google+ | LinkedIn


Get all the top search stories emailed daily!  


Other ways to share:

Read before commenting! We welcome constructive comments and allow any that meet our common sense criteria. This means being respectful and polite to others. It means providing helpful information that contributes to a story or discussion. It means leaving links only that substantially add further to a discussion. Comments using foul language, being disrespectful to others or otherwise violating what we believe are common sense standards of discussion will be deleted. Comments may also be removed if they are posted from anonymous accounts. You can read more about our comments policy here.

Comments are closed.

Get Our News, Everywhere!

Daily Email:

Follow Search Engine Land on Twitter @sengineland Like Search Engine Land on Facebook Follow Search Engine Land on Google+ Get the Search Engine Land Feed Connect with Search Engine Land on LinkedIn Check out our Tumblr! See us on Pinterest


Click to watch SMX conference video

Join us at one of our SMX or MarTech events:

United States


Australia & China

Learn more about: SMX | MarTech

Free Daily Search News Recap!

SearchCap is a once-per-day newsletter update - sign up below and get the news delivered to you!



Search Engine Land Periodic Table of SEO Success Factors

Get Your Copy
Read The Full SEO Guide