Two well-known online marketing agencies are joining forces. RKG (Rimm-Kaufman Group), based in Charlottesville, Virginia, has announced its acquisition of Bend, Oregon-based AudetteMedia.

The acquisition allows RKG to continue expanding its service lineup. Long established as a leader in paid search marketing, RKG has recently added services such as shopping engine management, social media advertising and display advertising. Today’s acquisition adds a highly-regarded SEO team to RKG’s offerings.

You may recognize both company names because their principals are both regular columnists here at Search Engine Land. George Michie, RKG’s co-founder and CEO, writes for our Paid Search column. Adam Audette, president of AudetteMedia, writes in our Industrial Strength column.

All employees of AudetteMedia join the RKG staff. The Bend office will remain open as RKG’s West Coast home base.

Related Topics: Channel: Industry | SEM Industry: Acquisitions

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