Rimm-Kaufman Group Acquires AudetteMedia

rkg-audetteTwo well-known online marketing agencies are joining forces. RKG (Rimm-Kaufman Group), based in Charlottesville, Virginia, has announced its acquisition of Bend, Oregon-based AudetteMedia.

The acquisition allows RKG to continue expanding its service lineup. Long established as a leader in paid search marketing, RKG has recently added services such as shopping engine management, social media advertising and display advertising. Today’s acquisition adds a highly-regarded SEO team to RKG’s offerings.

You may recognize both company names because their principals are both regular columnists here at Search Engine Land. George Michie, RKG’s co-founder and CEO, writes for our Paid Search column. Adam Audette, president of AudetteMedia, writes in our Industrial Strength column.

All employees of AudetteMedia join the RKG staff. The Bend office will remain open as RKG’s West Coast home base.

Related Topics: Channel: Industry | SEM Industry: Acquisitions


About The Author: is Editor-In-Chief of Search Engine Land. His news career includes time spent in TV, radio, and print journalism. His web career continues to include a small number of SEO and social media consulting clients, as well as regular speaking engagements at marketing events around the U.S. He recently launched a site dedicated to Google Glass called Glass Almanac and also blogs at Small Business Search Marketing. Matt can be found on Twitter at @MattMcGee and/or on Google Plus. You can read Matt's disclosures on his personal blog.

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  • http://www.rimmkaufman.com George Michie

    Matt, thank you for the nice write-up! We’re very excited about the partnership.

  • http://www.amplify.com.au Tom Petryshen

    Props to both teams. Sounds like a great potential long term marriage.

  • http://www.chair10marketing.com Mark Kelly

    This is wonderful news. A great acquisition by Rimm-Kaufman.

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