• http://itsabouthockey.com/ Frank

    nice article even after starting a bunch of websites it’s always good to have a check list like that because there’s always something that I forget to do. Thanks

  • http://www.niyati.com/ Ramesh Nair

    Linking the website URL from all social profiles can give easy visibility to the new website and also get some valuable dofollow links – especially on channels like Google+.

  • Russell Hayes

    Great article Ashley, I’d like to suggest that instead of pages for a possible myriad number of keywords why not use the ad group phrase for main pages and then sub pages for keywords in that ad group? What are your thoughts?

  • http://www.brickmarketing.com/ Nick Stamoulis

    The thing to remember about new businesses and websites is that sometimes they shift gears in the middle of everything. I worked with a startup that completely repositioned their product about a year after they went live. That meant changing the way their SEO program was going 100% to align with the new strategy. Change is bound to happen so be ready to roll with it!

  • http://www.ematters.nl/ Arjan Bakker

    Adding all the structured data is important, open graph protocol, twittercard, localbusiness etcetc. Setting canonicals and choose the domain with or without www and redirect the urls to prevent duplicate content.

  • http://www.LeadDiscovery.com/ Jerry Nordstrom

    Great run-down with linked resources on many of the nuts and boltz of effective internet marketing. There of course is little chance you could cover every detail in one concise article. I would humbly deviate from one central tactic you suggest.

    Yes, brand names, product, service and company specific names are all important to cover in your keyword research. But the underlying goal driving your keyword creation is to pull-in an audience with the desired INTENT. Many tools such as Google’s planner lead new marketers down the path of chasing numbers – impressions, clicks, competition etc.

    So in addition to your advice I would suggest companies define their target audience, then create the ideal profile of a person seeking their services. What are the specific types of search goals would they have? What is the ideal motivation they would have to visit your site or purchase your product? Generate keywords that target those intents, create landing pages that satisfy their mission of discovery. Your keyword set will likely become shorter, more refined and spot on with your dream shopper. There will certainly be overlap with Google’s KWP, however you will find that you will exclude a great deal that have the wrong intent, or the intent is too general in nature.

    Defining intent behind each keyword and matching them to your campaigns and goal funnels will undoubtedly result in great returns.

  • http://www.LeadDiscovery.com/ Jerry Nordstrom

    Great run-down with linked resources on many of the nuts and boltz of effective internet marketing. There of course is little chance you could cover every detail in one concise article. I would humbly deviate from one central tactic you suggest.

    Yes, brand names, product, service and company specific names are all important to cover in your keyword research. But the underlying goal driving your keyword creation is to pull-in an audience with the desired INTENT. Many tools such as Google’s planner lead new marketers down the path of chasing numbers – impressions, clicks, competition etc.

    So in addition to your advice I would suggest companies define their target audience, then create the ideal profile of a person seeking their services. What are the specific types of search goals would they have? What is the ideal motivation they would have to visit your site or purchase your product? Generate keywords that target those intents, create landing pages that satisfy their mission of discovery. Your keyword set will likely become shorter, more refined and spot on with your dream shopper. There will certainly be overlap with Google’s KWP, however you will find that you will exclude a great deal that have the wrong intent, or the intent is too general in nature.

    Defining intent behind each keyword and matching them to your campaigns and goal funnels will undoubtedly result in great returns.

  • Abhinav Narry

    Saying frankly.. You have kept the the things simple and better. Thanks for the post

  • kimberly537

    My Uncle Levi just got an almost new white Cadillac CTS Sedan just by
    some parttime working online with a computer… hop over to these guys w­w­w.J­A­M­20.c­o­m

  • Guest

    as Christina implied I’m taken by surprise that some people can make $7600 in 4 weeks on the internet. see this w­w­w.J­A­M­20.c­o­m

  • http://www.impactintegration.com/ Aiden Ruse

    Thanks Ashley for sharing excellent article. This is exactly what i was looking for. Nicely explained and helped me lot.

  • http://www.theinkblog.net/ Brian Loebig

    Great SEO 101 advice Ms. Kemper. I would recommend my recent tech blog article for setting up the Google Authorship process: http://theinkblog.net/2013/04/17/how-to-setup-google-plus-authorship-for-better-seo/

  • Brian Pasch

    Ashley, why would you want the business name in the TITLE tag of every page? With the limits of the TITLE tag, inside pages should be using that space to optimize the content opportunity that the page presents.

  • http://chuckreynolds.us/ Chuck Reynolds

    Alt is an attribute not a tag.

  • http://www.afixi.com/ Jyoti Nayak

    Liked the way you briefed on “Keyword Research” boz Google Keyword Planner is still new for many.
    Nice & Precised post cover almost all steps of a SEO Process.

  • http://www.afixi.com/ Jyoti Nayak

    Liked the way you briefed on “Keyword Research” boz Google Keyword Planner is still new for many.
    Nice & Precised post cover almost all steps of a SEO Process.

  • Sonsoles Zuazo

    Add your address at the bottom of your pages for better localization. Do not always link back with keywords since it is not natural. Add quality, security and membership seals to improve authority and credibility. Well you know, this is endless…

  • Bryce Johnson

    Awesome. Thanks for this. I’m about to launch a new blog, and this called my attention to several seriously important things I’d forgotten.

  • nicky manix

    This is a brilliant article, it has helped me out so much, as I am slipping into a more SEO role within my company, it helped me have more confidence and tie the bits I thought I knew together

  • dailyearner

    perfect article, not only good to seo beginner, but also useful for many webmasters

  • Rakesh Singh

    nothing new I got here as there are so many things google use to do nowadays ! all these are very common, if you really want ranking plus traffic then just promote your website using natural way or it is better to say that there is no difference between seo algo and real life, so only go with google basic webmaster guidelines and I am damn sure you will get a good response because there is no place for black hat seo technique…

  • Josh Devon

    Awesome checklist. Very useful. Thankyou so much :)

  • http://www.offshorent.com/ Offshorent

    A to Z SEM guide, thanks for sharing

  • Stella Maris

    Its amazing article. Its explaining
    fully about the SEO check list. The checklist is the important part of the SEO.
    Thanks for remembering the basics.

  • Ed

    Great useful article. I will add this to my growing list of simple tactics!
    Ed
    http://www.succeed-digital.com