• Durant Imboden

    Google is likely to continue pushing the advertising envelope on SERPs for commercial queries.

    As a user, I’d be annoyed if I saw a knowledge box with an ad for Pope Francis action figures after searching on “pope francis,” but if I’d searched on “buy pope francis action figure” or “pope francis dolls,” I’d probably take the ad in stride.

  • Mambo Man

    You just did all of the kW research for me. Cheers! ;)