Bing Ads rolling out UI updates to make bulk analysis & changes easier
Advertisers can see and adjust location target settings in bulk and get deeper reporting from the Dimensions tab....
Ginny Marvin
Ginny Marvin is Third Door Media's Associate Editor, assisting with the day to day editorial operations across all publications and overseeing paid media coverage. Ginny Marvin writes about paid online marketing topics including paid search, paid social, display and retargeting for Search Engine Land and Marketing Land. With more than 15 years of marketing experience, Ginny has held both in-house and agency management positions. She can be found on Twitter as @ginnymarvin.
Google announces new features for retail advertisers at SMX Advanced
A new local inventory ad unit for GDN and product pricing benchmarks are among the...
Google testing AMP label in Search ads
The label is showing on some text ads with AMPed landing pages....
Bing Merchant Center launches Google Merchant Center Import tool
Product feed imports can be scheduled to easily keep them current for Bing Shopping...
Bing will start banning more weapons-related ads starting July 1
Bing is updating its weapon policy to include recreational guns and certain accessories.....
Google launches AdWords add-on for Google Sheets
The add-on to download AdWords account data into Google Sheets is now in...
DoubleClick Bid Manager opens up digital audio ad buying globally
Advertisers can buy digital audio ad inventory programmatically on Spotify, TuneIn, SoundCloud and Google Play...
Bing Ads rolls out In-Market Audiences to all US advertisers
Now out of pilot with over 170 audiences determined to be in buy...
AdWords notes have arrived: How to get started
Easily add notes about changes, testing details and results and more in the new AdWords interface....
Introducing Search Engine Land’s ‘Guide to PPC’
Just getting started with paid search or need a refresher on what's new and possible with ad creative, targeting, tracking and measurement? Check out...
AdWords sets parallel tracking deadline & will warn advertisers using HTTP landing pages
Advertisers using third-party click measurement systems need to prepare for parallel tracking. AdWords will automatically redirect some HTTP ad...
More details on Microsoft Audience Network: Workflows, ad formats & how to target with LinkedIn data
How it works and what makes MSAN different from other ad networks...
Bing is latest to ban cryptocurrency ads
The updated financial product and services policy will take effect in...
Google announces ads updates for app developers at Google I/O
Google says 94 billion apps were downloaded from Google Play last...
How to watch Google I/O 2018 keynotes
Google I/O is underway. Tune in now....
Old AdWords interface will be phased out by year-end
Google will notify advertisers ahead of the final switch to the new AdWords experience....
Google AdWords new responsive search ads can show 3 headlines
The new ad format, now in beta, offers more real estate and dynamically combines an advertiser's headlines and...
Google combos Shopping & dynamic remarketing in new goal-optimized Shopping campaign type
Campaigns are optimized to the campaign conversion goal, and ads can run on Search, YouTube, Gmail and the Display...
AdWords Editor 12.3 is out with more robust filtering, search query reports & more
Editor also now supports custom intent audiences, responsive search ads and other newer...
[Report] Shopping ads are eating text ads: accounted for 60% of clicks on Google, 33% on Bing in Q1
Merkle's Q1 2018 report shows Shopping campaigns dominate retailers' paid search click...
