SearchCap: Bing + Twitter, Foursquare Fees & Okay Google

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

From Search Engine Land:

• Bing Ups Its Twitter Game: Rolls Out Hashtag & Twitter Handle Search Features
  Starting this week, Bing users are going to see even more Twitter content in search results. As a result of an exclusive partnership between the two companies that started in 2009, tweets have been showing up in Bing search results for some time. With Bing’s latest round of new Twitter-related search features, users now can […]
• Search In Pics: Google Cardboard, GoogleBot At The Beach & Matt Cutts Selfie
  In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have, and more. Google I/O Badges: Source: Google+ Google Cardboard: Source: Google+ Google’s Matt Cutts Selfie In Bathroom: Source: […]
• Use These Tools To See What Entities Are On A Web Page
  Search engines leverage structured data to determine what entities are on your web page. They can also do this using other techniques such as natural language processing (NLP) and machine learning. This article will introduce you to various tools that will help you identify entities on a web page. These tools include: Interesting /Chrome plugins/extensions […]
• Foursquare To Charge For Local Database — Will Partners Balk?
  According to a report in the Wall Street Journal (WSJ) Foursquare will soon be charging a small number of partners to use its Venue Database. Recently Microsoft and Foursquare agreed to a $15 million investment/licensing deal that brings Foursquare content to Bing search results and Windows Mobile. According to the WSJ article: The New York startup is […]
• 3 Opportunities With Those New Google Shopping Campaigns
  For those who are not necessarily familiar with Google Shopping campaigns — let’s clarify things straight away. Product listing ads (PLAs) are remaining the same as an ad format for end users, whether search marketers are using “old PLAs” or new Shopping campaigns. The novelty lies only on the campaign management side of things, including […]
• Google Goes All-In With “OK, Google” Hands-Free Search
  The evolution of voice-controlled search into a virtual personal assistant took another step forward with Google’s announcement that all Android-powered devices (KitKat or above) will now respond to the “hotword” OK, Google. Users can initiate a search or control and carry out any function on the device simply by saying “OK, Google” first and then […]
• WATCH: Microsoft’s Cortana Keynote At SMX Advanced 2014
  You’re probably pretty familiar already with Siri and Google Now, the personal assistant-type technologies from Apple and Google, respectively. Each has its own approach to the idea of providing information and answering questions without needing a traditional search box and search query. You may be a bit less familiar with Cortana — she’s Microsoft’s upcoming […]
• Larry Page On Right To Be Forgotten: “Could Have Arrived At More Practical Place Than Court Ruling”
  Larry Page offered his thoughts on the European court’s “Right To Be Forgotten” ruling during an interview at Google’s I/O conference this week with New York Times reporter Farhad Manjoo. Page claimed it would have been better if there had been more discussion around the matter. “We could have arrived at a more practical place […]
• YP Joins Google’s Premier SMB Partner Program
  YP is the largest of the major US yellow pages publishers (and local search providers), with roughly 4,000 sales and support reps and 575,000 (mostly small business) advertisers. The company has now joined the ranks of the Google AdWords Premier SMB Partner Program. Also on the list are fellow publishers Dex Media, Hearst and hibu, as well […]
• Google Beefs Up AdWords Location Extension Reporting And Targeting
  Google has rolled out a couple of enhancements for paid search advertisers with brick-and-mortar locations. A new distance report for ads with location extensions show performance broken out by distance from your businesses, ranging from 0.7 miles to over 40 miles. The distance report is located from the Dimensions tab. Separate Settings For Location Extensions […]
• Google Removes Author Photos From Search: Why And What Does It Mean?
  The search world was rocked by yesterday’s announcement by Google’s Webmaster trends analyst John Mueller that Google will be removing all author photos and Google+ view counts from search results on both desktop and mobile. This change will roll out to all users over the next few days. The pressing question for most people is […]
• VIDEO + SLIDESHOW: Local Search at 60+ MPH
  Every business needs to know what’s coming next, whether it’s shifting demographics, supply and demand changes or product pricing predictions. What are some of the near–future changes coming, and what are the systems, brands, and technologies that that will impact businesses on a local level? You’ll see how changes across other industries will drive change […]

Recent Headlines From MarTech, Our Sister Site Dedicated To Internet Marketing:

• VIDEO + SLIDESHOW: All Search Is Now Social
• Google+ At 3 Years Old: Not A Ghost Town, But A Social Referral Graveyard
• Google Earns Ad Money Off YouTube Videos Hawking Stolen Credit Cards, Says Watchdog Group
• Too Bizarre Or Too Boring? Finding The Right Balance For B2B Content
• Marketing At The Speed Of Ideas: How To Ensure Your Messaging Keeps Up
• Larry Page On Google+: “We’re Super Excited About It”
• Socialbakers Study: Facebook Page Engagement Has Grown 30% Since January

Search News From Around The Web:

Link Building

• Video: How to Review Your Backlink Profile, RKG Blog

SEO

• 8 Ways to Use Email Alerts to Boost SEO – Whiteboard Friday, Moz
• A New Google Sandbox? Taking Longer To Rank Well In Google?, Search Engine Roundtable
• Friday Commentary: How I Learned to Stop Worrying and Love SEO, State of Digital
• How to launch a new website without losing all your traffic, Vertical Leap
• SEO 101, Part 3: Keyword Research Planning, Practical Ecommerce
• SEO Strategies for 404 errors, Search Engine People Blog
• The Basics of SEO for Successful Content Marketing, Content Marketing Institute

SEM / Paid Search

• Bing Ads Insiders Podcast: Getting Started with Product Ads, Bing Ads Blog
• Get Ready For Google Shopping, PPC Hero
• Why Your AdWords Campaign Needs Great Content, koozai.com

Search Marketing

• Video: Google Updates, Author Images Gone, PR Newswire & Panda & More, Search Engine Roundtable
• Why Usability Matters to Search Engine Marketing, internetmarketingninjas.com

About The Author

Barry Schwartz

Barry Schwartz a Contributing Editor to Search Engine Land and a member of the programming team for SMX events. He owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry can be followed on Twitter here.