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SearchCap: The Day In Search, April 22, 2009

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google News Goes Offline : 503 Server Error Seems like Google is having difficulty keeping the Google News servers up. If you try Google News right now (at the time I […]

Barry Schwartz on April 22, 2009 at 5:06 pm | Reading time: 6 minutes

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Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

From Search Engine Land:

Google News Goes Offline : 503 Server Error
Seems like Google is having difficulty keeping the Google News servers up. If you try Google News right now (at the time I am writing this), you will notice that it is returning a 503 server error. Here is a screen capture:

People on Twitter are Tweeting about it right now as well. […]
Google Analytics Opens API
Google Analytics announced the public availability of the new Google Analytics API. The API gives developers, webmasters, and SEMs the ability to pull data from Google Analytics to use as they wish. Clearly this can be useful for SEMs who want to integrate analytics data with their SEM systems, plus developers or webmasters […]
Earth Day Logos From Google, Yahoo & Others
Happy Earth Day everyone! Like last year we wanted to post a collection of the logos created by the search engines for today. Here they are:

For the animated versions of Yahoo and AOL’s logo, see my post at the Search Engine Roundtable and for past years, see 2008, 2007, 2006, 2005 and […]
Google Video Updates Search Results Design
Google Video has updated the search results design and interface recently. The new design shows search results along the left hand column and the selected video on the right hand side. The video on the right hand side expands and contracts based on the size of your browser window. It also displays […]
More Speculation On Yahoo-Microsoft Ads Deal
Yesterday on the Yahoo Q1 earnings call, CEO Carol Bartz sent a mixed message of sorts. She said at the outset that Yahoo was going to focus on key areas of the business and was open to “outsourcing” some functions if that made sense. Like me, many people listening must have immediately thought “search.” But […]
A Guide To Qualifying Link Prospects For Relevance, Value & Potentiality
The core problem of link building – assuming you’ve maximized your site’s linkability – is not prospecting for sites that may potentially link to yours. The problem lies in rapidly identifying – within 1,000+++ lists the link prospects whose links will provide the fastest and largest impact on your search marketing goals… We wrote this article – and created a free, downloadable worksheet – to enable motivated link builders to quickly identify the most relevant, valuable and likely-to-link prospects from thousands of potential link targets.
B2B Social Media Dashboard: A Powerful Tool To Uncover Key Customer Insights
For many B2B marketers, social media is still a bridge too far. Because it’s a broad concept—there are so many different ways to use social media—its amorphous nature can impede implementation. But a good way to get beyond this obstacle and jumpstart your social media efforts is to start small and aim to get some […]
Yahoo Q1 Revenues Down, Bartz Says “Search Critical To Yahoo’s Business”
As expected, Yahoo earnings were down, about 13 percent YoY. According to the earnings press release:
Yahoo! Inc. today reported revenues of $1,580 million for the quarter ended March 31, 2009, a decrease of 13 percent from the first quarter of 2008. Excluding the impact of currency rate fluctuations, revenues for the first quarter of 2009 […]