How I built 5,660 backlinks in 30 days [New strategy]
How to use a new link building strategy called "Reverse Outreach".
Topic: Data journalism
Why most original data never gets cited
Primary research is rare, but it earns 3.3x more AI citations per page. Learn why benchmark studies outperform other original data.
Why so much SEO work no longer drives growth
Keyword research and on-page optimization still matter, but authority, distribution, and brand visibility now drive more organic growth.
Video: Elie Orgel on leveraging data for unique content
Write about your niche areas of expertise to rank above the rest.
Video: Elie Orgel on using data to create pages that get links
Create content that easily gets links and ranks well in search.
SMX Replay: How to use data storytelling to earn top-tier media coverage
Amanda Milligan explains three factors that have earned coverage from NPR and CNN.
Google Trends gets updated with new features and design elements
Check out the new Google Trends, designed to help journalists build stories.
The Associated Press Partners With Google & Twitter To Track 2016 Election Trends
The AP Election Buzz tool tracks 2016 election-related search volume and tweets.
Yahoo Using Search To Help Determine News Coverage
Yahoo has been investing in news, including original content development. Consistent with its content strategy the company paid roughly $100 million for “content farm” Associated Content just a few months ago. And, according to the New York Times, Yahoo is now planning to use search and search query volume to help drive editorial coverage. Yahoo […]
Stat Rant: Does Facebook Trump Google For News & Can’t We Measure Twitter Correctly?
Earlier this week, Hitwise put out stats suggesting that Facebook is beating Google and Twitter when it comes to driving traffic to news sites. I dug a little deeper, and I beg to differ. Along the way, some pokes at the need to more digging into stats in general. The Hitwise blog post reported that […]
Google Election Maps Gallery Offers Data For Journalists, Political Junkies
Google has been visualizing US primary election data and, in anticipation of the US presidential election, has now created a Google Maps Elections Gallery. There is a wide range of data here, from election results, to Twitter Tweets and search query volumes for each candidate. All the maps can also be embedded.
Hyper-Local “News” Site EveryBlock Emerges
EveryBlock is a new local “news” site that seeks to answer the question, “What’s happening in my neighborhood?” It aggregates data and content from a variety of sources and currently covers three US cities: Chicago, New York, and San Francisco. EveryBlock competes with Outside.in, YourStreet, and Topix to some degree. We noticed the site based […]
An Inside Look At Our Daily SearchCap
Search Engine Land’s Secrets : Mining SearchCap by Andrew Girdwood shows an almost unbelievable statistical breakdown of patterns in our Daily SearchCaps.