Google: Stick to structured data guidelines if you want the rich result
“Even without the structured data leading to rich results, our systems profit by understanding the pages better when they use structured data,”...
George Nguyen
George Nguyen is an Associate Editor at Third Door Media. His background is in content marketing, journalism, and storytelling.
Bingbot goes evergreen
Bing will adopt Chromium-based Edge browser to run JavaScript and render...
Moz launches Domain Analysis, free tool for SEO metrics
Includes experimental metrics not available in Moz’s paid...
If Google says H1s don’t matter for rankings, why should you use them? Here’s why
Even if Google says its ranking systems work just fine without them, accessibility and readability are good reasons to use headings...
Multiple H1s won’t get in the way of your SEO, Google says
Google still uses semantic headings to understand the context of different parts of your pages,...
Google Assistant in Chrome testing Duplex to help users buy movie tickets
The Assistant’s transaction-handling abilities take a step...
In response to Google change, Yoast SEO will opt users into all snippet features by default
The change comes with versions 12.2, coming October...
Keywords Everywhere tool goes paid on Oct 1
‘The only other option would have been to shut it down,’ developer...
Server migrations are “uneventful for Google systems”
Expect Googlebot to readjust your crawl frequency,...
Breadcrumb structured data reports now available in Google Search Console
The new report can help you debug issues with breadcrumbs displaying in the search...
Google can crawl AJAX just fine
No special action necessary for...
Yoast 12.1 adds custom favicons to the mobile snippet preview
Also introduces more schema filters and matches Google’s search font size on...
Meta robots nofollow gets the hint treatment too
Robots won’t support the new UGC and sponsored link attributes, says Google’s Gary...
Yes, you can add JSON structured data to the body of your pages
Head or body, Mueller explains that Google can read both just...
What really matters in Google’s nofollow changes? SEOs ask
Who benefits, who will implement the new attributes and how much change should sites expect?...
Lucidworks’ new feature promises enhanced internal site search customization
Aims to enable retailers to optimize site search without having to call on...
Content accuracy is not a ranking factor
Google’s Danny Sullivan explained that its systems rely on topic relevance and authority to rank...
Change log: Google updated its Search Quality Rater Guidelines
Here's what's new, compared side-by-side with the last...
Google selects canonical URLs based on your site and user preference
If a different URL is chosen, it doesn’t negatively affect your...
Google verticals, machine learning and no-click searches expected to have the biggest impacts on SEO
Survey also finds that SEOs think government investigations are least likely to impact the...