Why the F.A.C.T.S. model is the key to search everywhere optimization
Learn how to boost visibility across search, social, reputation, and AI using SOCi's F.A.C.T.S. model for multi-location brands.
Topic: Fact
Google research points to a post-query future for search intent
Google signals search’s next phase: small multimodal models on devices infer intent from behavior before a query is ever typed.
Does Google’s helpful content update penalize AI content?
Create high-quality AI content that meets Google's guidelines. Learn how to balance automation with a human touch for SEO success.
Master AI content creation with the FACTS strategy
Create better AI-driven content with a process that blends facts, attitude, creativity, tune-up and SEO for success.
Foursquare becomes first company to receive MRC location-data accreditation
New certification will soon become a must-have third party approval.
Foursquare and Factual merge, CEO Shim to lead combined company
The combined company is the clear market leader for location intelligence.
The Yahoo Search Revenue Disaster
Yesterday, Yahoo reported a second quarter of massive declines in its search revenue. Yahoo blamed the “headwind” of paying its partner Microsoft 12% of Yahoo’s net search revenues. Yahoo also said Microsoft’s ads are underperforming. But even without these factors, Yahoo has seen an almost unbroken quarterly decline in search revenues since 2008. Failure is […]
SearchCap: The Day In Search, May 24, 2010
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Battle Lines Being Drawn Over Twitter-based Ads A battle appears to be brewing over the promise of monetizing Twitter and, more specifically, over the placement of ads on the Twitter platform. […]
Bartz: “Google Is 90% Search, That’s A Fact” – Except It’s Not
Mike Arrington just had a no-holds barred interview with Yahoo CEO Carol Bartz at TechCrunch Disrupt. Bartz gave back as good as she got, at least in sound bites. As usual, I didn’t find many of her statements convincing. A highlight was her saying “Google is 90% search. That’s a fact.” It’s not. In particular, […]
Factual: Parting The Curtains Of The Invisible Web
This year, we’ve seen several ambitious new efforts to mine and make searchable the vast part of the web that remains largely hidden to search engines—often referred to as the deep, hidden or invisible web. The latest foray into the reaches of hidden web is actually a hybrid, of sorts: Factual, founded by Gil Elbaz, […]
Meet Bing, Microsoft’s New Search Engine
The speculation is over. Microsoft’s search engine officially has a new name, Bing. The name, along with some new features, opens the latest chapter in Microsoft’s quest to best Google in the search engine wars. If you’re expecting Bing to be a Google-killer, reset your expectations. The most dramatic change, in my view, remains the […]