Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Bing Offers Own Version Of “Pepsi Challenge” Against Google: “Bing It On” Surely you remember (or have heard about) the now classic “Pepsi Challenge” ad campaign from the 1970s and early […]
Twitter announced that it has improved its “Who To Follow” feature with better people search results and added a new advanced search page, making it easier to do such searches at Twitter.com. People Search Gets Subject-Specific Now when you search for a topic in Twitter’s search box, Twitter will suggest people to follow based on […]
My Google Chrome Cr-48 notebook has just arrived. For my first day with it, I decided a good torture test would be to unplug my Windows 7 machine and see how the Google laptop worked in its place. Let’s go!
In my “how to choose a URL shortener” article last year, I warned that the country domain that a shortener used might be an issue to consider. A year later, that’s even more so, as a Libyan .ly domain used for an adult content shortener has been closed. Libyan Registrar Takes Back Domain Earlier this […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Instant And The Power Of Suggestion It’s going to be a long time (weeks or months) until anyone has a complete understanding of how Google Instant will change search and […]
Earlier today, Twitter posted new rules about how third party ad companies can insert ads into the Twitter “timeline” of tweets. Is this a death knell for those third party companies? Not necessarily, but it’s sure a crimp in some of their plans. Below, what the new rules seem to ban and allow. The Background […]
A battle appears to be brewing over the promise of monetizing Twitter and, more specifically, over the placement of ads on the Twitter platform. NOTE: See our follow-up post to this article, FAQ: Twitter’s New Rules On Third-Party Ads In a lengthy blog post today, Twitter’s Chief Operating Officer, Dick Costolo, announced that the company […]
Twitter reports serving 19 billion searches per month, and that doesn’t even count Twitter-powered searches at the major search engines of Google, Yahoo and Bing. Where are all those searches happening? Who are the big players in Twitter search? No one really knows so far, which makes life tough for search marketers trying to decide […]
TweetUp, the new AdWords-like ad platform for Twitter has added a prime, new publishing partner: the popular Twitter client, TweetDeck. In an email to early TweetUp members, founder Bill Gross explains how TweetUp’s sponsored listings will be integrated in TweetDeck: TweetDeck will feature a separate search column for TweetUp results, where users can see continually […]
How many searches does Twitter handle per month? We’ve finally got a figure: 19 billion. That has Twitter doing over nearly five times the queries that Bing handles and about 20% of those that mega search star Google processes. But hang on. Even Twitter cofounder Ev Williams says the figures aren’t all apple to apples. […]
Twitter’s rumored Promoted Tweets are now official, launching only a day after the very similar TweetUp launched (will that be DOA?). Promoted Tweets has two phases, which might be described as an AdWords phase and an AdSense phase. The AdWords part is what is launching first. Marketers buy keywords (for now on a CPM basis) […]
Bill Gross, who all but created paid search in the late 1990s when he founded GoTo.com, has launched TweetUp, an advertising ecosystem that does for Twitter search what AdWords (and other paid search platforms) does for web search. It’s not officially tied to Twitter, and will compete with Twitter’s expected ad platform (whenever it launches). […]
Google has announced a new product called Google Buzz, which represents the company’s latest attempt to hitch its wagon to the popularity of social networking and, more specifically, the growth of social sharing and status updates. Many will call this a Twitter killer or a threat to Facebook. Certainly the company is targeting the audiences […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Caffeine Now Live On One Google Data Center As expected the Google Caffeine index is now live on one Google data center. Note, it will not be added to more […]
By all measures, business use of Twitter continues to expand. Twitter can be a great tool used to follow others in your industry, keep track of what’s being said regarding issues relevant to your customers, as well as identify and learn more about potential prospects. Yet finding relevant Twitter users to follow (and making it […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.