Apple Siri To Add Sports, Restaurants, Reservations, Movies & App Search

Apple at their World Wide Developer Conference today announced iOS6 with some really nice features to Siri, their voice search engine.

You can see a preview of some of these features at but here is a snapshot showing enhancements including:

  • Sports Search
  • Restaurants with Reservation Booking
  • Movie Search & Ticketing
  • Search For Apps On Device
  • Support for iPad2
  • Maps by Apple (see Apple Gets Into Local Search With New Maps App)
  • Language Support For 15 Countries
  • and more…

Siri uses apps already on iOS to provide answers such as Yahoo Weather, Maps, Yelp and others. It also will search Google, Wolfram Alpha and other search engines, plus a lot more. More on how Siri works, see our Siri category.

Sports Search on Apple Siri

Siri now answers sport related questions on baseball, basketball, football, soccer, and hockey. It can look up schedules, scores, player stats, team standings, upcoming games and it even knows to use your location when you ask about the Giants (i.e. New York Giants or the San Francisco Giants). Here are some screen shots from The Verge:

Restaurants Search On Apple Siri

Siri uses Yelp to help you find restaurants by cuisine, price, location, outdoor seating and so on. It will list out the details of the restaurant with photos, Yelp stars, price range, and reviews. It will even let you make reservations directly from Siri using the OpenTable app. Here are some screen shots from The Verge:

Movie Search On Apple Siri

Find movies by asking Siri. You can search location or showtimes and Siri will return results. Siri will also show you movie trailers and movie reviews for each selection. Siri will also tell you where that film premiered, who directed it, and what awards it may have won. You can even query Siri by actor name. Here are some screen shots from The Verge:

App Search On Apple Siri

One of my pet peeves was not being able to use Siri to launch an app. Now Siri can search for Apps by just saying “launch [app name]“. You can use commands like “play Angry Birds,” “launch Facebook,” or “see my photos.” Those should all trigger their respective apps to launch.

Apple is bring Siri to the iPad 2 running iOS6 as well.

Siri will support additional languages including English and Spanish, French, Canadian French, Italian, German, Spanish, Italian, Swiss French, Swiss German, Japanese, Spanish, Korean, Mandarin and Cantonese.

iOS6 is available for developers in beta today and will be available to consumers later this Fall.

Apple is baking Siri and its voice search capabilities directly into the OS. From searching, commands, text to speech in apps, to voice control while driving – Apple is taking Siri seriously.

Related Stories:

Related Topics: Apple: Siri | Channel: Mobile | Features: Analysis | Search Features: Search By Voice | Top News


About The Author: is Search Engine Land's News Editor and owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry's personal blog is named Cartoon Barry and he can be followed on Twitter here. For more background information on Barry, see his full bio over here.

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  • Ann Arbor Real Estate

    I especially like the “make reservations” feature. That will come in quite handy and remove steps from booking a reservation. Siri is most definitely a life-hack.

  • Shawn Farner

    I’m very happy to see Siri wired into some sports data. It was one of those things I tried to do a few times because it seemed like a natural application for the technology. Also happy to see social networking posts via Siri. Kind of incredible it wasn’t included the first time around, since Twitter is baked into the OS.

  • Rohit Chandra

    Siri is been a great product launched by Apple and most popular iPhone software product yet.

  • Etsuko E. Thompson

    Apple is bring Siri to the iPad 2 running iOS6 as well.

  • Nicole Ritter

    Does iOS6 come with ReconnectBook integration for those of us leaving Facebook?

  • William Seabrook

    Siri has been the most ineffective feature on the iPhone yet. It has shown promise, but has been too gimmicky to add any real value. 

    Still optimistic that it will get better though!


  • Yuval Marcus

    Sorry to let you guys down. But Siri is coming only to the new iPad (3rd generation) in iOS 6.

    Features are subject to change. Not all features are available on all devices.Some features may not be available in all countries or all areas. Flyover and turn-by-turn navigation will be available only on iPhone 4S and iPad 2 or later. Cellular data charges may apply.Siri will be available only on iPhone 4S and iPad (3rd generation) and requires Internet access. Siri may not be available in all languages or all areas, and features may vary by area. Cellular data charges may apply.

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