Bing Mobile Updated: Improved HTML5 Features, App Search & More

Microsoft’s Bing team announced some significant changes and updates to Bing For Mobile. The core changes include better HTML5 support, better and faster image search, real-time transit and directions, iPhone app search, improvements to shopping, weather and movie search results. The new interfaces and features currently work on all smartphone browsers that support HTML5, so […]

on March 23, 2011 at 1:00 pm | Reading time: 2 minutes
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BingMicrosoft’s Bing team announced some significant changes and updates to Bing For Mobile. The core changes include better HTML5 support, better and faster image search, real-time transit and directions, iPhone app search, improvements to shopping, weather and movie search results.

The new interfaces and features currently work on all smartphone browsers that support HTML5, so that includes iPhone and Android devices but currently excludes Microsoft’s own smartphone, the Windows Phone 7 until they add HTML5 support later this year.

Bing Mobile Search Updates:

  • Transit Directions and Real-Time Transit
  • Image Search with sliders and orientation support
  • Shopping improves access to shopping questions answered, comparison shop, and discover product details and user reviews
  • Added Weather Autosuggest and Instant Answers to the search bar
  • iPhone apps search added when you search using an iPhone
  • Movie search includes time and nearest theatre, along with reviews, synopsis, trailers and additional information

Here are two video demos of the changes:

<a href="https://video.msn.com?mkt=en-us&amp;brand=msn%20video&amp;playlist=videoByUuids:uuids:22de5e2d-a70e-412b-adbf-51b0f507fecf&amp;showPlaylist=true&amp;from=bingblogplayer_en-us_bing&amp;fg=Bing_Marketing_player_bing_blog" target="_new" title="The Bing for Mobile Browse Experience Gets Even Better" rel="noopener">Video: The Bing for Mobile Browse Experience Gets Even Better</a>

<a href="https://video.msn.com?mkt=en-us&amp;brand=msn%20video&amp;playlist=videoByUuids:uuids:df7beb2a-af58-4526-9f70-7a21d67c7f2d&amp;showPlaylist=true&amp;from=bingblogplayer_en-us_bing&amp;fg=Bing_Marketing_player_bing_blog" target="_new" title="Bing for Mobile Browse Experience Gets Even Better" rel="noopener">Video: Bing for Mobile Browse Experience Gets Even Better</a>

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Barry Schwartz
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Barry Schwartz is a technologist and a Contributing Editor to Search Engine Land and a member of the programming team for SMX events. He owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics.

In 2019, Barry was awarded the Outstanding Community Services Award from Search Engine Land, in 2018 he was awarded the US Search Awards the "US Search Personality Of The Year," you can learn more over here and in 2023 he was listed as a top 50 most influential PPCer by Marketing O'Clock.

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