Search Engine Land
  • SEO
    • > All SEO
    • > What Is SEO?
    • > SEO Periodic Table
    • > Google: SEO
    • > Bing SEO
    • > Google Algorithm Updates
  • PPC
    • > All PPC
    • > What is PPC?
    • > Google Ads
    • > Microsoft Ads
    • > The Periodic Tables of PPC
  • Focuses
    • > Local
    • > Commerce
    • > Shopify SEO Guide
    • > Content
    • > Email Marketing Periodic Table
    • > Social Media Marketing
    • > Analytics
    • > Search Engine Land Awards
    • > All Focuses
  • SMX
  • Webinars
  • Intelligence Reports
  • White Papers
  • About
    • > About Search Engine Land
    • > Newsletter
    • > Third Door Media
    • > Advertise

Processing...Please wait.

Search Engine Land » Channel » SEO » Bing Mobile App Comes To Verizon Android Handsets

Bing Mobile App Comes To Verizon Android Handsets

Microsoft previously said there was going to be an Android version of Bing soon, following its successful iPhone app. Today there is — for Verizon Android handsets only however. It was announced on the Bing Community Blog. I’m sure a more general Bing-Android app will be out in the not to distant future. Although it’s […]

Greg Sterling on August 30, 2010 at 2:32 pm

Microsoft previously said there was going to be an Android version of Bing soon, following its successful iPhone app. Today there is — for Verizon Android handsets only however. It was announced on the Bing Community Blog.

I’m sure a more general Bing-Android app will be out in the not to distant future.

Although it’s overshadowed by the Verizon-Google relationship, Verizon has a major “default search” deal with the carrier (Android was exempted). However that relationship has apparently not yielded much search-volume fruit if recent StatCounter data is to be believed. Those data put Google’s mobile search share at near 100%. It’s not clear whether they measure just browser-based search or include search apps as well.

Regardless of the precise numbers, Bing has probably got a much greater chasm to cross now in mobile than on the PC.

The move to embrace the iPhone, Android and other non-Microsoft mobile platforms is both smart and necessary for Bing to extend itself to mobile users and compete in this critical arena. Search engines (read: Yahoo, Bing) that aren’t competitive in mobile are less likely to be competitive on the PC over time.

On the PC side Bing continues to grow and is now providing organic results to Yahoo, as of last week. The combined Yahoo-Bing PC share now stands at roughly 28 percent according to recent comScore data.

Postscript: This is the statement we received from a Microsoft spokesperson after asking why Verizon gets the Android app first:

Given the deep partnership with VZW on Bing search, we’ve decided to roll out our Bing search experiences on VZW first. We’re working to make Bing available on the other mobile operators and their Android devices, but don’t have specifics to share at this time.


Opinions expressed in this article are those of the guest author and not necessarily Search Engine Land. Staff authors are listed here.


New on Search Engine Land

    Webinar: Benchmark your social media performance for a competitive edge

    Google releases May 2022 broad core update

    Spotify, Meta update political ad offerings for 2022 election cycle

    Take web hosting to the (NVMe) extreme

    How to audit your site’s backlink profile

About The Author

Greg Sterling
Greg Sterling is a Contributing Editor to Search Engine Land, a member of the programming team for SMX events and the VP, Market Insights at Uberall.

Related Topics

BingGoogleMobileSEOSERP Experience

Get the daily newsletter search marketers rely on.

Processing...Please wait.

See terms.

ATTEND OUR EVENTS

Learn actionable search marketing tactics that can help you drive more traffic, leads, and revenue.

March 8-9, 2022: Master Classes (virtual)

June 14-15, 2022: SMX Advanced (virtual)

November 15-16, 2022: SMX Next (virtual)

Learn More About Our SMX Events

Discover time-saving technologies and actionable tactics that can help you overcome crucial marketing challenges.

Start Discovering Now: Spring (virtual)

September 28-29, 2022: Fall (virtual)

Learn More About Our MarTech Events

Webinars

Take a Crawl, Walk, Run Approach to Multi-Channel ABM

Content Comes First: Transform Your Operations With DAM

Dominate Your Competition with Google Auction Insights and Search Intelligence

See More Webinars

Intelligence Reports

Enterprise SEO Platforms: A Marketer’s Guide

Enterprise Identity Resolution Platforms

Email Marketing Platforms: A Marketer’s Guide

Enterprise Sales Enablement Platforms: A Marketer’s Guide

Enterprise Digital Experience Platforms: A Marketer’s Guide

Enterprise Call Analytics Platforms: A Marketer’s Guide

See More Intelligence Reports

White Papers

Reputation Management For Healthcare Organizations

Unlock the App Marketing Potential of QR Codes

Realising the power of virtual events for demand generation

The Progressive Marketer’s Ultimate Events Strategy 2022 Worksheet

CMO Guide: How to Plan Smart and Pivot Fast

See More Whitepapers

Receive daily search news and analysis.

Processing...Please wait.

Topics

  • SEO
  • PPC

Our Events

  • Search Marketing Expo - SMX
  • MarTech

About

  • About Us
  • Contact
  • Privacy
  • Marketing Opportunities
  • Staff

Follow Us

  • Facebook
  • Twitter
  • LinkedIn
  • Newsletters
  • RSS
  • Youtube

© 2022 Third Door Media, Inc. All rights reserved.