Google now blocks searchers from sites with deceptive download buttons

Google is now serving a big red warning to searchers before they go to websites with deceptive download buttons.

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Google announced they are now blocking searchers from accessing web sites that contain deceptive download buttons. They will show a big red warning after the user clicks on the search result that warns “deceptive site ahead.”

Here is a screen shot of the warning that the searcher may see before trying to access such a site:

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Google said, “We’re expanding Safe Browsing protection to protect you from such deceptive embedded content, like social engineering ads.”

These deceptive ads are defined by Google as those that:

  • pretend to act, or look and feel, like a trusted entity — like your own device or browser, or the website itself
  • try to trick you into doing something you’d only do for a trusted entity — like sharing a password or calling tech support

Here are some examples of these deceptive ads:

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Postscript: This turns out to be something we covered in February, Google reposted the news on the Webmaster blog today.


About the author

Barry Schwartz
Staff
Barry Schwartz is a technologist and a Contributing Editor to Search Engine Land and a member of the programming team for SMX events. He owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics.

In 2019, Barry was awarded the Outstanding Community Services Award from Search Engine Land, in 2018 he was awarded the US Search Awards the "US Search Personality Of The Year," you can learn more over here and in 2023 he was listed as a top 50 most influential PPCer by Marketing O'Clock.

Barry can be followed on X here and you can learn more about Barry Schwartz over here or on his personal site.

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