• http://www.harisbacic.com/ Haris

    Great article. I was just researching local SEO tools for myself today actually. I narrowed it down to BrightLocal and ZoomRank. Have you heard of Zoom Rank and what do you think of it?

  • https://serps.com/ Scott Krager

    Bummed we didn’t make the list, especially since we’ve been getting really high praise lately at SERPs.com for our rank tracker…we have a killer interface and very reasonable pricing.

  • http://twitter.com/RankMeSEO Len Ward

    Myles nice article and from personally using bright local I can say it is a great local tool. To me the best way to use local seo tools is to combine a few of them and see what works for you. Currently we use a few of the above tools and are very happy with the combined results.

  • http://bizmktg.com/ Peter Wilson

    At bizmktg.com we are currently using BrightLocal and Yext. I tried to do local SEO monitoring with SEOmoz but it was not really suited to the “local” SEO tasks. BrightLocal’s white labeled reports are great to share with clients. Even if they (clients) know you are using a third-party tool, it still reinforces our brand with them. It’s kind of a pain to manage different white label implementations per tool but they say they’ll be unifying the white label tools very soon which will be great. Yext’s reseller program is very weak, they are only offering $25 per account. It’s so small that I just pass the savings along to my clients when I set them up. Yext’s tools are fairly strong. I have noticed some issues with Yelp recently and since Yelp is the most important of all the sites, I’m paying close attention to how the issues get fixed. The particular issue I had was that one of my clients was only having a single photo (their logo) show up in Yelp and none of their regular photos. A call to customer support assured me that it takes a few days to work the images through the system…that was seven days ago and still just the logo.

  • Dana Perez

    Awesome article. We are a start up business and we also employed some of these techniques… We might come up with our own list as well. This is very helpful… well done!

  • http://www.ydeveloper.com/e-smart-ecommerce-suite.html eCommerce

    For local ecommerce store, this is more exciting to look at and find the best software to create specific location based campaign.

  • Chris Ratchford

    I’m curious to see how SEOmoz will adapt to local with their acquisition of getlisted.

  • Dorothea Kettler

    You might consider including http://www.keywordsearchrankings.com in your comparison as well. It’s a very important tool for local SEO, I’m surprised you omitted it. :)

  • http://twitter.com/MtAdamsADesign Aranzamendez Design

    I agree! I have tried that seo tool and I foundt it very useful indeed!

  • Andrew Shotland

    Good stuff Myles. Your grid needs some updating though. I am pretty sure Yext has an API, White Label Reports and Review Tracking.

  • http://twitter.com/MichaelMire1 Michael Mire

    Great overview Myles, good job in laying out some very important challenges that we all take for granted about rank tracking and the gamut of tools we all use daily! I would add one point to #1, understanding what the tools focus/ target is. Is the tool geared for SMB’s or multi-location businesses? This is a big deal in local, as the needs for a multi-location chain is much different from a single location. Not all tools are built to accomodate both types of users. I would also like to add that sweetiQ (disclosure, I’m CEO) does have an API, we do offer social media monitoring and directory submissions. I’m curious to know what you mean by Google+ Local Analysis?

  • Rajesh Magar

    Awesome post. From long before I was 24*7 hunting to know some of these answers. And finally here they found, special thanks fro deep insight view on scraped data.