Links are always a popular topic, and this year has proven no exception including Penguin, links vs. social media, negative SEO and disavowing links. Recently, someone asked me to distinguish between good links and bad links.
First, there are really three types of links:
Links that help SEO
Links that hurt SEO
Links search engines ignore
Google and Bing have been clear, search engines do not use every link as a ranking signal; they ignore many links.
While they are not going to tell webmasters which specific links matter and which ones they ignore, the search engines d [...]
Related Topics: All Things SEO Column | Channel: SEO | Google: Disavow Links Tool | How To: Links