• http://www.earbender.com John Rosenfelder

    MySpace might be a good buy for Google based on its existing relationships with rights holders in the music business.

  • http://screenwerk.com Greg Sterling

    That’s a terrific point and one I hadn’t thought of (obviously).

  • http://www.CompuMedicsPC.com CompuMedicsPCRepair

    MySpace is only good for the music biz. All I ever see on MySpace is pre-teens, and wannabe music artists and producers. Everyone moved on to Facebook, and now people are leaving Facebook, for something else, maybe Diaspora. Social networking revolves in a cycle, everyone is always looking for the next big thing to say they were there first.

  • http://derallo.me Derek Pangallo

    Even though myspace is floundering, this would still be a wise buy.

    They were going to pay $6bn for Groupon, a site that does nothing really special and has nothing unique. So what were they *really* buying? Userbase.

    There are surely lots of people who still use myspace daily to enshrine themselves. Myspace is still in one way far superior to Facebook: Myspace lets your browse people based on location and information in their profile. Why they never pushed it as a dating site seems stupid but it’s brilliant: Everyone just _uses_ it as one; that’s cooler than coming out and saying what it is.

    Facebook search sucks. And the better they try to make it, the worse it seems to get. The bing integration is clunky, and the opt-out suggestions in the drop-down are maddening. Google does all of that the best.

    Google’s big problem is that people use Google to Get somewhere else. The less time they spend on google.com, the better (for the user). Running Adsense views on their own property would be a big deal.

    It also seem a fitting purchase, since Myspace is really what gave rise to Youtube.

  • Sarra Donathan

    I agree that $200 million might have seemed like a unwise move but I don’t understand why Google wouldn’t want to capitalize on that. Of course it could always be re-branded. Facebook used to be the same era as MySpace and the games helped that era while other features were marketed to a older crowd.

    I didn’t think of adsense on their own property- what a great idea. There is a adult myspace too by the way. The are a lot of ways to use something small for something much bigger. Google now is also thinking- strike that implementing a ebook section too. So they have their hands in a lot of pots and it would have been a wise move.

  • http://www.tcampbell.net T Campbell

    Buying Myspace would be a terrible decision for Google at any time. Many commentators have already picked on Google’s lack of “social DNA.” That’s not a problem that a simple acquisition can fix, as Google has already proven with other acquisitions.

    I’m not entirely sure it’s a problem Google needs to fix, either. Why does it need to play Myspace’s and Facebook’s game? Leave them alone to do what they do best (or, in current Myspace’s case, slowly collapse into a desperate, failing self-parody).

    There are lots of other areas to conquer. Google’s main reason to care about Facebook is ad revenue, but for many companies, Google Ads will always have a superior ROI to social ads. And Facebook Search is going to be even more laughable than Google Social, assuming Zuck is foolish enough to actually go forward with it.

  • http://www.dresdner-rand.de randOM

    As a myspace USER I have to state: It’s not surprising me, that myspace slides down as the functionality does. Long loading=waiting times, confusing layout, loads of disturbing advertizes… If Google was doing better? Maybe.