How AI answers are disrupting publisher revenue and advertising
A deeper look at the traffic losses, revenue shifts, and emerging models reshaping publishing and search in an AI-first era.
Topic: News Corp
New Really Simple Licensing standard could make AI pay
A new licensing standard – Really Simple Licensing (RSL) – aims to let web publishers set terms on how AI systems use their content.
How to optimize your 2025 content strategy for AI-powered SERPs and LLMs
The future of SEO is about mentions, authority, and AI relevance. Here’s how to secure brand visibility in AI-generated search results.
Google algorithm changes blamed for 50% traffic drop to news site the Sun
The legacy media brand is shifting focus from reach metrics to engagement, such as YouTube watch time.
Google’s alleged adtech monopoly faces historic antitrust test
The DOJ and Google delivered closing arguments debating whether the tech giant’s ad-tech dominance stifles competition or drives innovation.
Google adtech antitrust trial: Everything you need to know
The antitrust trial over allegedly monopolistic practices in the $200 billion digital advertising industry could lead to significant changes.
OpenAI’s growing list of partnerships
Brands partnering with OpenAI will likely gain an unfair advantage – in the form of featured content and citations – in ChatGPT.
This day in search marketing history: March 25
Google Panda patent granted, plus: Microsoft starts IndexNow push, mobile-friendly update details, AdWords remarketing and more.
This day in search marketing history: March 23
March 2022 product reviews update launches, plus: PPC salaries, Google Panda 3.4, Yahoo Search Direct and more.
This day in search marketing history: March 22
Google AdWords forces use of call extensions, plus: zero-click searches, rel=next/prev apology, PC search query volumes peak and more.
This day in search marketing history: March 12
Go inside a Google search quality meeting, plus: Google core search ranking algorithm update, how Google prices and ranks ads and more.
This day in search marketing history: March 10
Google and Bing exception lists, plus: key moments, HTTPS URLs not showing, Google's block sites feature, searchers ignore PPC ads and more.
Bans lifted, ad outages, feature releases, and more CWV; Tuesday’s daily brief
Plus, how has your martech stack changed with COVID--a survey
Facebook unfriends Australia and Maryland passes ad tax; Monday’s daily brief
Plus, Google's Search Central Live conference is right after SMX Report
Google to launch ‘enhanced news storytelling’ project with licensed content
But aggressive government intervention in Australia threatens Google's voluntary news licensing strategy.
SearchCap: Bing Hotel search ads, AMP rankings & SEO AI
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Bing Hotel Ads moving out of beta to general release with KoddiJan 23, 2018 by Susan Wenograd The release opens up another paid channel for hotel marketing. How AI can uncover […]
Google extends olive branch to publishers, lays out new focus on subscriptions
The corporate-level commitment to subscription programs comes as executives acknowledge the challenges publishers have been facing.
Report: Google ending ‘first click free’ to help publishers boost subscriptions
The WSJ pulled out of FCF and saw traffic losses but higher subscription revenue.
Google making renewed effort to help news publishers drive more subscriptions
Google effort appears to be a modified version of existing tools and approaches with some new, unspecified wrinkles.
After More Than Two Years, Google Finally Releasing New “Pirate Update” To Fight Piracy
In August 2012, to stem accusations that it doesn’t do enough to fight piracy, Google released what’s known as the Pirate Update, a system that penalized sites deemed to be violating copyright laws. Next week, Google is finally going to refresh that system to catch new offenders and release others that may have cleaned up […]
SearchCap: Strange “Right To Be Forgotten” Requests, Ask.com CEO Refutes Arbitrage Accusation & More
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: In The EU, Lots Of People Are Asking Google To Forget Content That They Authored Here’s one from the “shaking my head” department: If you assumed that all of the “Right […]
Google Says European Law Does Not Support Mosley Lawsuit To Censor Search Results
Yesterday, Google posted a plea on their Google Europe blog asking European courts to dismiss a lawsuit filed by former Formula One president Max Mosley. The lawsuit requests that Google build a filter to identify and block what Mosley claims is unlawful content. A report on Bloomberg.com claims Mosley’s lawyers filed a suit in a […]
Wolfram|Alpha Scores Again With Rich NFL Data
I am a long time admirer of Wolfram|Alpha and I’m happy to report that my admiration continues to grow, as you can now access NFL (National Football League) statistics using Wolfram|Alpha. So, queries like: Tom Brady Joe Flacco Passing Yards 49ers 2011 New York Giants field goal attempts, field goals made Chicago Bears Record 1985 […]
SearchCap: The Day In Search, October 5, 2011
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google: Low PageRank & Bad Spelling May Go Hand-In-Hand; Panda, Too? If your website and/or web pages have low PageRank, it’s possible that they also suffer from poor spelling and grammar. […]
As Buyers Circle Yahoo, Will It Be Carved Up?
Now that it’s for sale, there are several reports indicating multiple buyers are interested in some or all of Yahoo. Among the names mentioned are Silver Lake Partners, a private equity firm, Yahoo search partner and former suitor Microsoft, News Corp. and Jack Ma of China’s Alibaba, in which Yahoo owns a multi-billion dollar stake. […]
With Carol Bartz Out As CEO, Yahoo Needs To Find Its Own “Steve Jobs”
The not-so-shocking news came yesterday afternoon that embattled Yahoo CEO Carol Bartz was fired. When Bartz came to power in January 2009 I compared her to then newly elected Barak Obama. Both confronted crises and high expectations. Both have seen goodwill erode and give way to disappointment. Low Employee Approval The task of both chief […]
SearchCap: The Day In Search, August 23, 2011
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Blind Social Sharing & Its Effect On Personal Credibility Social media may seem like ‘information overload’ for some, especially since there are now thousands of tweets sent per second and millions […]
Facebook To Step Up Acquisitions: Report
There was a time before the “Great Recession” when a cluster of companies were seemingly always bidding against one another to acquire the hot startup of the month. The core of that group consisted of Google, Yahoo, Microsoft, eBay, AOL and News Corp. But while AOL and Yahoo still buy companies — AOL bought HuffingtonPost […]
Live From D: It’s Google No-Longer-The-CEO Eric Schmidt
I’m at the D Conference in here beautiful Rancho Palos Verdes, California. Google executive chairman Eric Schmidt is to be interviewed by our fearless host Walt Mossberg and Kara Swisher. Let’s see what he has to say. Postscript: See The Top 10 Things Eric Schmidt Revealed At D9 if you want the less stream-of-consciousness view […]
What If Google Had Bought MySpace (And What If They Do)?
AllThingsD’s Liz Gannes reports that MySpace is considering significant layoffs — perhaps up to 50 percent of its 1,000 person staff. We also know (and she repeats) that the site could be sold by News Corp. because of recent poor performance. (News Corp’s attitude implies that it had nothing to do with that decline.) Reading […]
SearchCap: The Day In Search, November 30, 2010
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google AdWords Gets New ‘Click Type’ Report If you take advantage of some of the relatively new AdWords features like click-to-call, Sitelinks, and Product Ads, there’s a new report in your […]
SearchCap: The Day In Search, November 12, 2010
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google’s Robert Louis Stevenson Treasure Island Logo Saturday, November 13th is Robert Louis Stevenson’s 160th birthday. Robert Louis Stevenson is a famous writer including some works Treasure Island, A Child’s Garden […]
Report: Hungry Bankers Manipulate Press To Kickstart AOL-Yahoo Merger Talks
A riddle, wrapped in a mystery, inside an enigma: according to the Wall Street Journal and Reuters, based on the Journal’s report yesterday, financial advisers have been hired by AOL to “explore various strategic options for the company, one of which includes a possible tie-up” with Yahoo. This is just the latest installment of the […]
SearchCap: The Day In Search, October 15, 2010
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Analytics: Goodbye Site Overlay, Hello In-Page Analytics Google has removed the “Site Overlay” tool from Google Analytics and replaced it with a new one called “In-Page Analytics.” It’s fairly similar […]
Yahoo CEO Bartz Announces Exec. Departures, Speculation About Bartz’s & Yahoo’s Future Begins
Yahoo has seen a long list of talented people leave the company during the organizational turmoil of the past few years. However it appeared the company was stabilizing and potentially even back on track toward growth and forward momentum. However AllThingsD earlier reported and today confirmed (before official confirmation from CEO Carol Bartz) that three […]
SearchCap: The Day In Search, September 30, 2010
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google URL Shortener Opened To The Public Just what the world needs, another URL shortener, right? Google seems to think to, and it’s making its own widely available to anyone — […]
Need Pre-Facebook Movie Drama? Go Read “Googled” This Week
With the Facebook movie’s debut a week away, how about something to keep you entertained while you wait? A book. About that other major internet drama story, Google. The book? “Googled, The End Of The World As We Know It,” by Ken Auletta. Googled came out at the end of last year, and I’ve been […]
Search Engines + Newspapers: Perfect Market’s Delivery System Aims To Please Both
Last year, there was a seemingly endless parade of stories on how aggregators, search engines and news blogs were apparently killing newspapers that publish original content. This year, add the rise of “content farms” to the list. Riding to the rescue, or so it hopes, comes Perfect Market and its new search marketing tool, “The […]
SearchCap: The Day In Search, July 1, 2010
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Takes On Travel Sites, Courts FTC Action With ITA Acquisition Google has signed an agreement to acquire travel reservations software company ITA. The purchase price is reportedly about $700 million. […]