Where Will SEO Go This Year?
What changes are ahead for SEO in 2016? From the rise of social search to a shift in who enters the field, columnist Benjamin Spiegel predicts what...
Benjamin Spiegel, Chief Digital Officer, Global P&G Beauty, has nearly 20 years of experience in the technology, advertising and marketing industries. He is known as an innovator, leading the development of strategic solutions that combine data, media, insights and creativity to create disruptive digital solutions that transform brands and businesses. Prior to joining P&G as Chief Digital Officer, Global P&G Beauty, he led the search practice across the GroupM agencies, the P&G business for Catalyst, and most recently served as CEO of MMI Agency. In his current role, Benjamin brings to P&G Beauty his digital expertise, leadership and passion for creating and building leading digital capabilities. He is known as an industry thought-leader. As such, he is a frequent contributor to and speaker at conferences around the world.
What changes are ahead for SEO in 2016? From the rise of social search to a shift in who enters the field, columnist Benjamin Spiegel predicts what...
Contributor Benjamin Spiegel recaps a presentation from SMX East about the growth of predictive search technologies and the resulting opportunities...
Digital technology — and the way consumers are using it — is evolving at a pace never seen before, and the platforms and tools used by...
Christmas morning, I got something I never expected: a personal email from Google. And it truly felt like a gift! Right out of bed, I had my 3 cans...
Ever since Google made the move to encrypt all searches, marketers have been searching for alternative ways to glean keyword referral data —...
Want to measure organic traffic? Just take the number of Google Webmaster Tools clicks, average out the CTR by position across all of them, then take...
Blindfolded, Dave listened carefully to his guide. Her clues about what lay beyond the two doors were interesting, but vague. Then the horn blared....