Index bloat impacts performance as well as misconfigured trailing slashes and soft 404s.
Columnist Brian Harnish tackles how to analyze links from a Google Webmaster Guidelines perspective, and how to make sure that your client's linking activities don't cause them to lose everything they have gained.Brian Harnish | Aug 2, 2016 at 11:42 am ET
Google Search Console
Columnist Brian Harnish discusses in detail canonicalization issues that may not normally be covered in an SEO audit -- and how to effectively address them.Brian Harnish | Jun 7, 2016 at 10:13 am ET
Columnist Brian Harnish explains how you can streamline your workload and improve client relations through education, planning and communication.Brian Harnish | Apr 19, 2016 at 11:55 am ET
Site speed impacts your search engine ranks, so how can you make improvements? Columnist Brian Harnish details a few ways to decrease page load time for your top-performing pages.Brian Harnish | Mar 15, 2016 at 10:42 am ET
In order to beat the competition in search engine rankings, you must first know what they're doing. Columnist Brian Harnish shares his tips for putting together a solid competitor analysis.Brian Harnish | Feb 16, 2016 at 10:48 am ET