Christine Churchill

Christine Churchill is the President and CEO of KeyRelevance.com, a full service online marketing agency that has been helping businesses succeed online for over a decade. Christine and her team of experienced search marketers offer a variety of services including Pay Per Click Management, Search Engine Optimization, Conversion Enhancements and Analytics Support.

Google

AMP: Do or die? Session recap from SMX West

Contributor Christine Churchill sat in on one of the AMP sessions at SMX West and shares the detailed and contrasting perspectives the panelists plus...

Google

Pro-level Tips To Succeed At Retargeting

One of the popular PPC sessions at SMX Advanced in Seattle was the Pro-level Tips to Succeeding at Retargeting. While many advertisers have plunged...

Content

Does Your Site Have Sex Appeal?

The secret’s out: men and women are different—in person and online. Gender differences matter in web design, content, and marketing. It takes...

Analytics & Conversion

Time For A Site Redesign?

Since the 1990s, usability experts and site visitors have been chanting the same web design mantra: Make your site easy-to-use, professional…...

Analytics & Conversion

Putting Your Small Business On The Map

Online maps: we use them everyday for purposes as varied as finding out how to meet our friends at a new restaurant to sending out invitations to our...

SEO

When Ignorance Isn’t Bliss, Part 2

Last week in Part 1 of What You Don’t Know About Your Web Site Can Hurt You, I revealed a few scary secrets most small business webmasters...

SEO

Up Close & Personal With Robots.txt

The Robots.txt Summit at Search Engine Strategies New York 2007 was the latest in a series of special sessions with the intent to open a dialog...

PPC

Survival of the Nimble

I bend but do not break. Those six words, penned by poet Jean de La Fontaine in 1668, describe one of the most important strengths of a small...