ChatGPT with ads: ‘Free-user monetization’ coming in 2026?
OpenAI CEO Sam Altman has previously said he hates ads and he was concerned about products that manipulate the truth to suit advertisers.
Staff
Speaking Experience
Danny Goodwin's latest articles
ChatGPT search has 41 million average monthly users in EU
While ChatGPT Search grew from 11.2 million to 41.3 million "recipients," it is still dwarfed by Google Search.
ChatGPT releases Memory with Search
ChatGPT search can now rewrite your prompts based on the memories you have saved and insights from your past chat history.
DOJ unveils plan to end Google’s illegal search monopoly
The DOJ’s proposed Google breakup targets Search, Chrome, and ads to boost competition. Here's everything you need to know.
New data: Google AI Overviews are hurting click-through rates
Google’s AI Overviews are significantly decreasing clicks to traditional organic listings, especially for non-branded, informational queries.
U.S. search ad revenues surged to $102.9 billion in 2024
Search advertising continues to be the largest form of internet advertising. Search revenue grew nearly 16% year on year.
Google Search boss: AI Overviews boost click quality
Google's Elizabeth Reid says AI Overviews drive 'higher-quality clicks' as many publishers watch organic traffic decline.
Google AI Overview-organic ranking overlap drops after core update
Content that ranks in the top 10 of Google organic search is less likely to be cited today than it was before the March 2025 core update.
Marin Software plans to shut down after years of decline
Once one of the leading search and social marketing platforms, Marin Software announces its plan of dissolution and liquidation.
Google quality raters now assess whether content is AI-generated
Automated or AI-generated content may now earn a Lowest rating. Here’s what else changed in the latest quality rater guidelines update.
Apple’s Preference Ranking Guidelines: Leaked doc reveals scoring system for AI-generated responses
An Apple document reveals how AI digital assistant responses are rated for harmfulness, truthfulness, satisfaction, and more.
How generative information retrieval is reshaping search
Generative AI is changing search. Goodbye blue links, hello AI answers. Learn what this shift means for the future of SEO and traffic.
Google AI Overviews spiked during March 2025 core update
More queries in the entertainment, restaurants, and travel industries are triggering Google's AI Overviews since the core update.
Remote, content SEO roles in decline: Report
The median salary of all open SEO positions was $82,000. Majority of open positions with salary range of $250,000 to $300,000 mentioned AI.
Ex-Google exec: Giving traffic to publishers ‘a necessary evil’
In a newly published profile, Google's Head of Search Elizabeth Reid also said the Google search bar will become less prominent over time.
82% of Google AI Overviews citations come from deep pages: Report
Homepages have long been considered the most crucial page. However, when it comes to AI Overviews, only 0.5% of citations link to homepages.
Using Date published + Date updated can wreck your organic CTR
Showing the date published and updated on the page can lead to Google displaying the wrong date, which can hurt your click-through rate.
AI search engines often make up citations and answers: Study
I read the news today, oh boy. AI search engines give wrong answers 60% of the time and often cite fabricated or broken URLs.
As AI scraping surges, AI search traffic fails to follow: Report
AI bot scraping doubled from Q3 to Q4 of 2024. But the click-through rates from AI search remain abysmal – at less than 1%
Google Search is 373x bigger than ChatGPT search
Think Google has lost market share to ChatGPT and other AI engines? Wrong. Google search grew, and ChatGPT's market share is less than 1%.
Americans search Google 126 times per month on average: Study
A day after Google revealed it sees more than 5 trillion searches per year, new study gives insights on how often Americans use Google Search.
Google now sees more than 5 trillion searches per year
We still don't know exactly how many more than 5 trillion queries Google processes annually. Google last claimed at least 2 trillion in 2016.
59% of Americans click on brands they know in Google results: Survey
Also, nearly half of Americans trust organic results more than paid results and Google remains the most trusted source for information.
Survey: 42% of people say Google Search is becoming less useful
More than half of respondents also said they rely on their community for information rather than Google or other search engines.
Not appearing in Google AI Overviews significantly harms webpages: Study
Pages that get featured in Google’s AI Overviews benefit from more traffic, while those excluded lose clicks, a new study finds.
X launches AI-powered tools that create ads, analyze campaigns
X integrates Grok into ads to help advertisers generate ads and get real-time campaign performance insights.
Lookback: Google Panda algorithm update launched 13 years ago
Here's a complete history of the Google Panda Update, its impact on search results, and its lasting legacy on SEO.
Google AI Overviews more volatile than organic rankings: Report
The pages ranking in AI Overviews are often completely different than the pages ranking in the top 10 organic results, a new analysis finds.
YouTube citations in Google AI Overviews surge 25%
Google AI Overviews more often cite YouTube for Instructional content, visual demonstrations, verification/examples, and current events.
Google lawyer: Less than 1% of YouTube views come from search
This statistic was revealed in federal court as Google fights an antitrust lawsuit brought by video platform Rumble.
Google algorithm changes blamed for 50% traffic drop to news site the Sun
The legacy media brand is shifting focus from reach metrics to engagement, such as YouTube watch time.
AI search is gaining traction, but it isn’t replacing Google: Survey
AI search adoption is highest among younger Americans and the vast majority still prefer classic search engines, new survey finds.
Instagram and TikTok outrank Google for Gen Z shoppers: Survey
Although younger searchers prefer social platforms, Google is still king among millennials, gen X, and boomers.
Google organic and paid CTRs hit new lows: Report
Google AI Overviews are contributing to the organic decline. But paid ad CTRs are down with or without AI Overviews shown.
ChatGPT growing as a traffic referrer, reshaping search behavior: Report
ChatGPT is sending more traffic to education and tech sites while redefining how users discover and engage with content.
From retro gaming glory to fighting Google: The journey of Brandon Saltalamacchia
Retro Dodo was crushed by Google's 2023 helpful content update. Now he's taking on Google as a consultant for Kagi, a paid search engine.
How marketing leaders are adjusting Google, AI search strategies
YouTube is a top search alternative and success is shifting from from rankings to appearing in search snippets and answers, a survey finds.
Google testing new-look search results in EU
Google hopes to appease regulators with this change, which prevents Google from preferencing its own products and services.
Ex-Hubspotters reveal 5 SEO insights about HubSpot’s traffic woes
Hot takes have been flying about why HubSpot's organic traffic declined. Here are perspectives from ex-employees.
HubSpot’s SEO collapse: What went wrong and why?
Organic traffic has dropped big time for HubSpot, considered by many to be the gold standard of B2B vendor blogs.