Imagine this: You’re at a new neighborhood boutique restaurant with your better half for Friday date night and are looking forward to epicurean brilliance and great service. Over the next hour, your server who never seems to be available, allows your wine glasses to go dry, gets your order wrong and doesn’t even offer dessert. […]
Last week’s inauguration was a great time to reflect. Witnessing such an inspirational, historic event combined with the ground-swell of optimism gave me a renewed sense of purpose and possibility. Professionally, it made me think about how I can get even more resourceful in my marketing approach and solving the problems of my valuable clients.
More national advertisers are using online local advertising to generate leads and drive offline sales. The strategies for successful local online advertising are not the same as general online or search advertising and measuring results can be challenging. That’s why so many national advertisers, agencies and online advertising resellers are reaching out to partners to […]