Searchers just want you to be helpful
AI search is raising the bar, not changing the goal. Create content that answers real questions with clarity, depth, and expertise.
Nikki Garrison has nearly two decades of marketing experience, with a focus on local SEO starting in 2016. As co-founder of Garrison Agency, she has worked with everyone from multi-billion dollar IPOs to small, single-owner & operated businesses. She’s most proud of helping small businesses go from zero online visibility to generating significant organic traffic using SEO alone. Her approach at Garrison Agency focuses on practical, sustainable strategies that business owners can understand, implement, and maintain in the long term as their business grows and technology changes.
AI search is raising the bar, not changing the goal. Create content that answers real questions with clarity, depth, and expertise.
Nikki Garrison | Apr 29, 2026 at 8:00 am ET