Bing Search API No Longer Free

Microsoft announced on the Bing Developer Blog that they are transitioning the Bing Search API over to the Windows Azure Marketplace over the next few months, leading to no longer offering a free version of the Bing Search API. API usage costs for the Bing Search API will cost $40 for up to 20,000 queries […]

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Windows Azure MarketplaceMicrosoft announced on the Bing Developer Blog that they are transitioning the Bing Search API over to the Windows Azure Marketplace over the next few months, leading to no longer offering a free version of the Bing Search API.

API usage costs for the Bing Search API will cost $40 for up to 20,000 queries each month and the prices will go up from there.

Microsoft said this change is being made in order to provide fresher results and improved relevancy, while opening up additional opportunities to monetize the data.

When will this happen? Well, Microsoft said it won’t start for “several weeks” and then will take “few months” to transition over. So you probably have about 5 to 6 months to worry about this.

Microsoft promises to announce how developers should transition in the upcoming weeks, while developers accessing 3 to 4 million queries per month will be given different instructions.

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About the author

Barry Schwartz
Staff
Barry Schwartz is a technologist and a Contributing Editor to Search Engine Land and a member of the programming team for SMX events. He owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics.

In 2019, Barry was awarded the Outstanding Community Services Award from Search Engine Land, in 2018 he was awarded the US Search Awards the "US Search Personality Of The Year," you can learn more over here and in 2023 he was listed as a top 50 most influential PPCer by Marketing O'Clock.

Barry can be followed on X here and you can learn more about Barry Schwartz over here or on his personal site.

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