SearchCap: Matt Cutts Tells How To Avoid Buying A Domain Name Previously Ruined By Spammers

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

From Search Engine Land:

• Google’s Matt Cutts: How To Avoid Buying A Domain Name Previously Ruined By Spammers
  In his latest video, Google head of web spam (and, today, Boston Marathon runner) Matt Cutts offers a few quick tips to avoid purchasing a domain name that may have been previously destroyed by a spammer. The video is in response to the following question from a site owner who purchased a bad domain: How […]
• The Big SMX Advanced Preview – A Virtual Tour Of What To Expect
  Search Engine Land’s SMX Advanced, the only search marketing conference designed exclusively for experienced internet marketers, is returning to Seattle June 11-12. Keep reading for an overview of what to expect – then make sure you register before the Early Bird rates expire next week! 2014: New Trends, New Opportunities – And New Challenges For Online […]
• Bing Predicts Reality Show Winners Using New “Bing Predictions” Search Technology
  Bing announced today it is launching Bing Predictions, a new feature that uses search query data and social signals to predict outcomes and events. To kick-off its latest technology, Bing is applying its new search feature to predict the results of voting-based reality shows like The Voice, American Idol and Dancing with the Stars. Users […]
• Got SEO Basics? 5 Tips To Boost Your Organic CTR
  There’s no shortage of new digital marketing channels these days — and while they are innovative, exciting, and fun to experiment with, they can also distract you from SEO basics that can deliver performance gains. Your organic click-through rate (CTR) is a great example. A simple page title tweak could take you from driving 2% of […]
• Yahoo Testing A Knowledge Graph Lookalike In Search Results
  One of Yahoo’s latest search results tests should look awfully familiar. The website All Google Testing discovered a test that turns the right column of Yahoo’s search results page into a dead ringer for Google’s Knowledge Graph. The post even offers some instructions on how to enable the test in your own browser, but I […]
• 420 Dilemma? Marijuana Emerges In Local Search
  Today marks the first time that April 20th — known amongst pot smokers as “420″ and frequently celebrated with smoking parties — is a legally observable event in the United States (in some places, at least, since the states of Washington and Colorado have legalized recreational use of the drug for adults). So, what does this […]

Recent Headlines From MarTech, Our Sister Site Dedicated To Internet Marketing:

• PostJoint Confirms Google Penalty, Says Its Business Will Continue
• #BostonStrong: As Boston Returns To Its Marathon, Brands Keep It Respectful
• The Big SMX Advanced Preview – A Virtual Tour Of What To Expect
• Branded Content Leverages Young Love To Sell Ice Cream
• Facebook Extends Its Lead In Social Referral Traffic, Shareaholic Data Shows
• VIDEO + SLIDESHOW: The SEO Revolution Will Not Be Televised
• Report: Facebook Set To Announce Mobile Ad Network At F8 Conference Next Week
• Get To Know: TRIS3CT Chief Creative Officer Chris Cancilla
• Programmatic & Native: How Content & Data-Driven Marketing Can Co-Exist
• Facebook Confirms That It Will Use Location Data For Ad Targeting — Someday

Search News From Around The Web:

Industry

• How do you break into SEO?, Search Engine Guide
• Most SEOs Feel Treatment Of Google’s Matt Cutts Unfair, Search Engine Roundtable
• Top 5 SEO Agencies With The Most Engaged Facebook Audiences, Search Engine Journal

Link Building

• Trapped by linkbait, sethgodin.typepad.com

Local & Maps

• Google Marketing for SMBs: Google Places, Local SEO & AdWords, SEO Book
• Loch Ness Monster Not Found In Apple Maps, TechCrunch

Search Marketing

• Are We Superstitious about Long Tail?, 3Q Digital

SEM / Paid Search

• (Not Provided) Data in Adwords: The Facts, Search Engine People
• How To Use Google Analytics For Better Bid Adjustments, PPC Hero
• Optimize PPC Conversion Rates Without Touching a Landing Page, PPC Hero

Searching

• Through the Google lens: this week’s search trends, Official Google Blog
• Let’s Talk Trash, yahoosearch.tumblr.com

SEO

• SEO Interview with the Screaming Frog guy, Dan Sharp, www.setalks.com
• Most SEOs Would Be Curious & Excited If Google Would Drop Links From Their Algorithm, Search Engine Roundtable
• STOP Trying to Predict & Track Rankings Impact on Revenue, www.seerinteractive.com