Twitter reports serving 19 billion searches per month, and that doesn’t even count Twitter-powered searches at the major search engines of Google, Yahoo and Bing. Where are all those searches happening? Who are the big players in Twitter search? No one really knows so far, which makes life tough for search marketers trying to decide […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: TweetUp Scores Its Own Search Column In TweetDeck TweetUp, the new AdWords-like ad platform for Twitter has added a prime, new publishing partner: the popular Twitter client, TweetDeck. In an email […]
TweetUp, the new AdWords-like ad platform for Twitter has added a prime, new publishing partner: the popular Twitter client, TweetDeck. In an email to early TweetUp members, founder Bill Gross explains how TweetUp’s sponsored listings will be integrated in TweetDeck: TweetDeck will feature a separate search column for TweetUp results, where users can see continually […]
How many searches does Twitter handle per month? We’ve finally got a figure: 19 billion. That has Twitter doing over nearly five times the queries that Bing handles and about 20% of those that mega search star Google processes. But hang on. Even Twitter cofounder Ev Williams says the figures aren’t all apple to apples. […]
Twitter’s rumored Promoted Tweets are now official, launching only a day after the very similar TweetUp launched (will that be DOA?). Promoted Tweets has two phases, which might be described as an AdWords phase and an AdSense phase. The AdWords part is what is launching first. Marketers buy keywords (for now on a CPM basis) […]
Hot on the heels of the TweetUp announcement comes news that Twitter plans to announce its own advertising platform on Tuesday. The New York Times says the program will be called “Promoted Tweets.” The advertising program, which Twitter calls Promoted Tweets, will show up when Twitter users search for keywords that the advertisers have bought […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Is Google’s Street View Trike Headed Your Way? Google has announced the winners of its Street View Trike suggestions contest – a contest that started last October with Google inviting the […]
Google has announced a new product called Google Buzz, which represents the company’s latest attempt to hitch its wagon to the popularity of social networking and, more specifically, the growth of social sharing and status updates. Many will call this a Twitter killer or a threat to Facebook. Certainly the company is targeting the audiences […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Search & Real Time Madness Make no mistake. I think real time search is indeed one of the most exciting developments that’s happened in the search space in years. But I […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Experiments With Paid Inclusion & Does “Promoted” Meet FTC Guidelines? Just when you thought paid inclusion was finally dead with holdout Yahoo getting out of the space, it’s come back […]
As we are on the verge of the fourth quarter, a make or break time for many merchants and retailers, I decided to take a look at how some large and small merchants and retailers are using twitter. BestBuy BestBuy has a multi-pronged approach, the main account @BestBuy provides interaction for BestBuy’s employees. A secondary […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Adds Keyword Forecasting To Insights For Search Tool Google has announced a few new features in its Google Insights for Search keyword research tool. The most important, in my opinion, […]
By all measures, business use of Twitter continues to expand. Twitter can be a great tool used to follow others in your industry, keep track of what’s being said regarding issues relevant to your customers, as well as identify and learn more about potential prospects. Yet finding relevant Twitter users to follow (and making it […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Squared Is Now Live Google has pulled the covers off of Squared, the search tool that was first demoed during the Searchology event last month. Google Squared takes a search […]
Last Thursday, I talked with Twitter cofounder Biz Stone on a variety of issues about Twitter but especially focused around search. In the interview, he discussed: how Twitter may redesign its home page to better reposition itself as a sharing and discovery service; how discovery might be enhanced by perhaps by allowing people to share […]
URL shortening services are experiencing a renaissance in the age of Twitter. When every character counts, these services reduce long URLs to tiny forms. But which is the best to use, when so many are offered and new ones seem to appear each day? Below, issues to consider and a breakdown of popular services, including […]
With our SMX West search marketing conference happening this week, I wanted to keep track of the real-time buzz for SMX on Twitter. I knew how to do this manually by checking Twitter Search, but was there a way to have this flow into my regular Twitter stream, along with posts from people that I […]