Topic: Web scraping

SearchCap: Linking law, Google crawl change & map directories

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Keyword infringement: Edible Arrangements files $209M trademark suit against GoogleFeb 19, 2018 by Greg Sterling While use of trademarked keywords has been allowed by courts, this case may be more complicated […]

6 types of negative SEO to watch out for

The threat of negative SEO is remote but daunting. How easy is it to for a competitor to ruin your rankings, and how do you protect your site? But before we start, let’s make sure we’re clear on what negative SEO is, and what it definitely isn’t. Negative SEO is a set of activities aimed […]

Google Shuts Down OrderAhead Local Restaurant Listings Hijackings

Seattle based GeekWire has written several articles about OrderAhead‘s fake restaurant listings SEO strategy, which has been turned back by Google. The company used dubious or unethical tactics to gain SEO advantage, creating fake restaurant sites and claiming Google+ pages to outrank and deceive both search engines and consumers. On one level this is just the […]

Google Structured Snippets Officially Live In Search Results

Earlier this month, we caught Google testing a form of knowledge graph data within the search results snippet. This feature is now officially being confirmed by Google on the Google Research Blog. Google calls these “structured snippets,” where Google will show snippets of data, relevant to the query, within the snippets of the search results. Google […]

Google Revamps Webmaster Tools API

Google announced on the Webmaster blog that they’ve updated the Google Webmaster Tools API to bring it up to par with other Google APIs. Google has revamped how you authenticate for apps or web-services and it also gives you access to some of the main features of Webmaster Tools. Specific features within the new API […]

Google Webmaster Tools Adds Fetch & Render By Device Type

Google has announced they have added a new feature to the Fetch as Googlebot tool in Google Webmaster Tools. Now, you can see how Googlebot renders the page. Instead of using the Fetch as Googlebot to just see an output of code and HTML, Google will show a visual representation of what Googlebot sees. It […]