Bing Celebrates Halloween By Showcasing 6 Classic Hollywood Horror Movies On Its Homepage

New Bing logoTo celebrate Halloween, Bing has turned its homepage into a horror movie homage with hidden links leading to search results for six classic scary movies, including The Amityville Horror, the original Halloween released in 1978, The Shining, Alfred Hitchcock’s Psycho, Friday the 13th film series, and Poltergeist.

Hovering over different elements on Bing’s homepage launches quick images related to each of the six films, from the eerie twins in The Shining lurking in the hallway to the flashing pumpkin at the top of the stairs from Halloween.

Bing the Shining

Other interactive images on the page include blood soaked walls coming down the stairs from The Amityville Horror, and the television set, which when clicked, launches the infamous Poltergeist ghost.

In the bottom left corner of the page hides a corpse from Friday the 13th, and the iconic Psycho shower scene is just behind the door.

Bing Psycho

Of all the films showcased on Bing today, the scariest search result of all was realizing Poltergeist hit box offices in 1982, more than 30 years ago.

In addition to the horror filled homepage, Bing released a list of its top five most searched horror movies, with Paranormal Activity 5 in the No. 1 spot, followed by Jaws, The Silence of the Lambs, Psycho and Texas Chain Saw Massacre.

Search Engine Land editor Barry Schwartz put together a quick video of Bing’s Halloween homepage:

YouTube Preview Image

Related Topics: Channel: Consumer | Microsoft: Bing | Microsoft: Bing User Interface


About The Author: is Third Door Media's General Assignment Correspondent, and reports on the latest news and updates for Marketing Land and Search Engine Land. From 2009 to 2012, she was an award-winning syndicated columnist for a number of daily newspapers from New York to Texas. With more than ten years of marketing management experience, she has contributed to a variety of traditional and online publications, including,, and Sales and Marketing Management Magazine. Read more of Amy's articles.

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