Bing’s “Honey Badger” – An Upgrade To Webmaster Tools

bing-logoThis morning at our SMX Advanced conference, Bing’s Stefan Weitz announced “Honey Badger” — Bing’s latest upgrade to its Webmaster Tools.

Weitz explained that today’s upgrade primarily involves three things:

  • Crawl setting management: users can ask Bing to crawl a website less during busy times of day and more during off-peak hours
  • Role management: set different access levels for different users in the account
  • Toolbox help info: a suite of new videos, data and how-to information

Bing’s blog post also explains the new “Index Explorer” tool, which is a “complete rewrite” of the previous Index Tracker.

Weitz explained that the “honey badger” name is a reference to the popular YouTube video that’s gone viral because the webmaster tools team is equally as “fierce” and “focused” as the honey badger.

Related Topics: Channel: SEO | Microsoft: Bing | Microsoft: Bing Webmaster Tools


About The Author: is Editor-In-Chief of Search Engine Land. His news career includes time spent in TV, radio, and print journalism. His web career continues to include a small number of SEO and social media consulting clients, as well as regular speaking engagements at marketing events around the U.S. He recently launched a site dedicated to Google Glass called Glass Almanac and also blogs at Small Business Search Marketing. Matt can be found on Twitter at @MattMcGee and/or on Google Plus. You can read Matt's disclosures on his personal blog.

Connect with the author via: Email | Twitter | Google+ | LinkedIn


Get all the top search stories emailed daily!  


Other ways to share:

Read before commenting! We welcome constructive comments and allow any that meet our common sense criteria. This means being respectful and polite to others. It means providing helpful information that contributes to a story or discussion. It means leaving links only that substantially add further to a discussion. Comments using foul language, being disrespectful to others or otherwise violating what we believe are common sense standards of discussion will be deleted. Comments may also be removed if they are posted from anonymous accounts. You can read more about our comments policy here.

Comments are closed.

Get Our News, Everywhere!

Daily Email:

Follow Search Engine Land on Twitter @sengineland Like Search Engine Land on Facebook Follow Search Engine Land on Google+ Get the Search Engine Land Feed Connect with Search Engine Land on LinkedIn Check out our Tumblr! See us on Pinterest


Click to watch SMX conference video

Join us at one of our SMX or MarTech events:

United States


Australia & China

Learn more about: SMX | MarTech

Free Daily Search News Recap!

SearchCap is a once-per-day newsletter update - sign up below and get the news delivered to you!



Search Engine Land Periodic Table of SEO Success Factors

Get Your Copy
Read The Full SEO Guide