Microsoft is giving publishers separate controls to opt out of AI training and AI search grounding while preserving their eligibility to appear in traditional Bing search results.
This new report shows the "thematic shape of your site’s presence in AI Search," according to Microsoft.
Go beyond rankings and clicks with data connecting SEO performance to revenue, conversions, AI visibility, citations, and business impact.
Go beyond aggregate performance to uncover which markets, locations, and search behaviors are driving your SEO results.
Confused by GEO, AIO, LLMO, and AEO? This guide breaks down what each acronym means, how they relate to SEO, and what really matters for AI search visibility.
AI is forcing SEO to evolve fast, but Duane Forrester says success still comes from serving users, building trust, and learning continuously.
Traditional attribution misses part of the AI buyer journey. Measure access, visibility, demand, referrals, pipeline, and revenue.
The search terms, ads, landing pages, and product feeds you've already built can strengthen your visibility across AI search.
Canel worked at Microsoft for about 30 years and was responsible for indexing, Bing Webmaster Tools, IndexNow and the foundation of Bing Search.
Can entity SEO transform publisher performance? See how Search Engine Land increased organic visibility and AI Overview citations using topical authority and Knowledge Graph optimization.
Today, prompt tracking works well but it doesn’t give you the full picture. Learn how to make your prompt monitoring work better for you.
Microsoft said this is beginning to roll out in preview within Bing Webmaster Tools globally today.
Search engines leave behind a detailed record of every visit. Here's how that data helps uncover hidden SEO issues at scale.
These features are rolling out to subset of website owners in the UK and will expand it to more in the future.
Want to make sure search engines and AI crawlers can find your pages? Make a sitemap in seconds with our free Sitemap Generator tool!
Here's why you should take all of Google's latest guidance on optimizing for AI search with a grain of salt.
Learn how to optimize your site for AI crawlers with technical SEO best practices — and control access by blocking or allowing crawlers with directives.
What users type isn’t always what they want. Learn how aligning intent signals, behavior, and brand improves performance.
These include citation share, grounding query intent, and GEO-focused recommendations.
Track how AI crawlers access your site, identify crawl gaps, and understand what content gets missed using log file data.
Bing now lets you click a query to view cited pages or a page to see its grounding queries, with multiple queries and pages linked together.
Most SEO work means tab-switching between GSC, GA4, Ads, and AI tools. What if one setup could cross-reference them all?
Redesigning your site doesn’t have to destroy your rankings. Use this advanced SEO checklist to preserve visibility and turn your redesign into a growth opportunity.
From kickoff to technical execution, learn how to remove bottlenecks, empower cross-functional teams, and prove ROI from your SEO investment.
New insights include total citations, average cited pages, grounding queries, page-level citation activity, and visibility trends over time.
Relying on GA4 alone leaves AI SEO analytics lost in the Bermuda Triangle of measurement. Learn what’s missing – and what to track instead.
Sadly, it does not show you clicks, so you still have no idea what your click-through rate is from AI search results.
Organic traffic is falling as AI reshapes search. Here's how to brief leadership with data, reset expectations, and adapt your SEO strategy for AI visibility.
A practical look at modern robots.txt use, from allow and disallow logic to wildcards, crawl-rate control and avoiding common pitfalls.
As ChatGPT agents book, buy, and convert for users, SEO must evolve. Make your site agent-readable, accessible, and built to convert.
Bing Webmaster Tools has added some useful upgrades.
Crawling has always shaped visibility – but AI search raises the stakes. Learn how to stay seen without losing control.
Use these zero-cost SEO tools to tackle AI-driven SERPs, Core Web Vitals, content gaps, and more without blowing your budget.
Schema markup helps search engines understand your content. Learn how structured data improves SEO, enhances visibility, and powers rich results.
Learn everything about organization schema, how it improves SEO, boosts visibility in search results, and how to implement it correctly on your website.
Discover what makes a good clickthrough rate (CTR) across channels. Learn industry benchmarks, why CTR matters, and how to improve your performance.
No indexing = no visibility. Follow these steps to get your content indexed and boost your presence in search results.
This was initially available to only 10,000 trusted testers in December, and now Microsoft is opening it up to everyone.
You can now compare clicks, impressions, CTR, keywords, and pages across dates in the performance reports.
Branded search is more than just your company name on Google. Here's how to capture intent and rank for the queries that matter.