SearchCap: The Day In Search, February 4, 2010
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Maps To Add “Google Store Views” I received a tip from a New York retailer named Oh Nuts, that Google came to their store to take pictures for a new […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
From Search Engine Land:
- Google Maps To Add “Google Store Views”
I received a tip from a New York retailer named Oh Nuts, that Google came to their store to take pictures for a new Google Maps product named “Google Store Views.” I was told that they took pictures of the inside of the store, every 6 feet, in all directions. They also took […]
- Yahoo Sells “Non-Core” Asset HotJobs For $225 Million
The HotJobs for sale rumor has been around for some time. Yesterday a deal with Monster was finally announced. It is being widely hailed as a smart move by Yahoo to gain cash and divest itself of another “non-core asset.” Except for payment and other terms the deal is conceptually analogous to what Yahoo is […]
- Doing All The Small Things Right
Many small businesses ask me, ‘how can I get found more online?’ Or, ‘I have a web site but I rank so low that I never get found so I get little traffic’.
So you may expect me to answer: ”just list your business on Brownbook.net (the global wiki style directory site that I founded with @daveingram) […] - How To Take Keyword Research To The Next Level
There are a lot of different ways to conduct keyword research. Too often, companies will focus on words that show good demand, even if that word from an intent standpoint does not map to their products and services. Even worse, some companies will just want to rank high for a high-volume keyword, even though they’re […]
- Introducing Your Paid Search Dashboard
Today, we’re going to go under the hood and take a quick look at a search engine platform where advertisers can upload keywords and ads to start buying paid search. For the sake of practicality, we’ll be specifically looking at just the Google interface, AdWords, as it is the most widely adopted paid search […]
Search News From Around The Web:
Applications & Portal Features
- Forward button removed from Yahoo! Groups, Yahoo! Groups Blog
Business Issues
- AOL Set to Expand in Silicon Valley, Wall Street Journal
- Google to enlist NSA to help it ward off cyberattacks, Washington Post
- Google’s David Eun Jumps Ship To AOL As President of AOL Media & Studios, paidContent.org
- Report: Yahoo Hosting Unit No Longer for Sale, Data Center Knowledge
Local, Maps & Mobile
- Google Maps Accidentally Removes Send to Garmin GPS Feature, Search Engine Roundtable
Link Building
- Linking To Your Home Page With Anchor Text You Want to Rank For, Search Engine Roundtable
- Racing for the Top Link, Vertical Measures
Paid Search & Contextual
- Troubleshooting tips part IIa: Ad relevance and targeting, Inside AdSense
- Google AdSense Blogger Reporting Bug, Search Engine Roundtable
- Google Sending Emails Notifications to Publishers Regarding Payments, Search Engine Roundtable
Searching
- Wolfram|Alpha Now Includes Substitution Systems, Wolfram|Alpha Blog
- Data.gov.uk versus Data.gov – Which wins?, FlowingData
SEO & SEM
- 7 Tips for Local SEO and PPC Success, Search Engine Journal
- 9 Signs You May Be Ready To Hire An SEO, outspokenmedia.com
- Getting Started Publishing on Google News, SEOmoz
- Is Google is Stealing Your Content and Hijacking Your Traffic, Michael Gray
- SEO 101 – Part 6: Everything You Need to Know About Search Engine Friendly URLs & Broken Links, Search Engine Guide
Social Media
- Flying Around With Hovercards, Twitter Blog
- Sun’s Chief Executive Tweets His Resignation, New York Times
Video, Music & Image Search
- YouTube Video Uploading Delay, Search Engine Roundtable
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