Today’s Google Logo Marks The 66th Anniversary Of The Roswell UFO Incident With A Video Game

Google animated logoIn early July of 1947, sightings of an unidentified flying object were reported, along with crash remnants found near Roswell, New Mexico. While a public information officer from the Roswell Army Airfield initially published a release on July 8, 1947 stating a “flying disk” had been recovered on a nearby ranch, military officials would later claim the found objects to be pieces of a surveillance balloon.

Whatever it was that crashed in the southeastern area of New Mexico started an outpouring of conspiracy theories that have lasted throughout the decades and inspired many documentaries, movies, books, and now an animated Google logo.

Users can click the play button on Google’s homepage to start the interactive experience that begins with a UFO crashing and leads to a video game where players must collect found objects near the crash site to help the space alien rebuild his ship and return home.

While my less than admirable video skills kept me from achieving much success with the game, my news editor was kind enough to share a video of how to complete today’s Google Roswell UFO Incident game:

YouTube Preview Image


Related Topics: Channel: Consumer | Google | Google: Logos | Google: User Interface


About The Author: is Third Door Media's General Assignment Correspondent, and reports on the latest news and updates for Marketing Land and Search Engine Land. From 2009 to 2012, she was an award-winning syndicated columnist for a number of daily newspapers from New York to Texas. With more than ten years of marketing management experience, she has contributed to a variety of traditional and online publications, including,, and Sales and Marketing Management Magazine. Read more of Amy's articles.

Connect with the author via: Email | Twitter | Google+ | LinkedIn


Get all the top search stories emailed daily!  


Other ways to share:

Read before commenting! We welcome constructive comments and allow any that meet our common sense criteria. This means being respectful and polite to others. It means providing helpful information that contributes to a story or discussion. It means leaving links only that substantially add further to a discussion. Comments using foul language, being disrespectful to others or otherwise violating what we believe are common sense standards of discussion will be deleted. Comments may also be removed if they are posted from anonymous accounts. You can read more about our comments policy here.
  • Gridlock

    You missed the chance to mention where MajesticSEO got its name ;)

  • Nathaniel Bailey

    I love google’s little games like this, they keep entertained for a few moments and are always enjoyable to play :)

    Maybe google could make us something more challenging that’s a little harder to complete, or maybe they would spend to much time playing it so don’t want to lol

Get Our News, Everywhere!

Daily Email:

Follow Search Engine Land on Twitter @sengineland Like Search Engine Land on Facebook Follow Search Engine Land on Google+ Get the Search Engine Land Feed Connect with Search Engine Land on LinkedIn Check out our Tumblr! See us on Pinterest


Click to watch SMX conference video

Join us at one of our SMX or MarTech events:

United States


Australia & China

Learn more about: SMX | MarTech

Free Daily Search News Recap!

SearchCap is a once-per-day newsletter update - sign up below and get the news delivered to you!



Search Engine Land Periodic Table of SEO Success Factors

Get Your Copy
Read The Full SEO Guide