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Google Ads AI Max spotted automatically enabled in some Ad Grants accounts
Google Ads is reportedly enabling AI Max in some Ad Grants accounts, raising concerns about search relevance and click-through rates.
Google Local Services Ads removes featured professionals
Google Local Services Ads is removing featured professionals and making headshots optional without affecting ad serving.
How to measure Google Demand Gen against the right goals
Set meaningful KPIs, align creative with campaign goals, and use clearer reporting to evaluate your upper-funnel Google Ads investment.
Google Ads extends Demand Gen cost adjustments from 3 weeks to 60 days
Google Ads extends Demand Gen cost adjustments from three weeks to 60 days, helping eligible campaigns manage costs during the learning phase.
Google begins testing ads in AI Mode for users with Personal Intelligence enabled
Google is testing personalized ads in AI Mode using insights from connected apps, while maintaining user privacy protections and opt-in controls.
Google Ask Maps: How to make your business easier to recommend
Help Google understand when your business meets a customer's needs by addressing information gaps across your GBP, reviews, and website.
Google updates AI Mode and AI Overview with more links, context, carousels, and information on creators
Google also said preferred sources usage has grown by 7X.
Google Ads API v26 launches with Search Lift measurement and new campaign controls
Google Ads API v26 adds Search Lift measurement, new Performance Max features and a faster twice-monthly release schedule.
Google Merchant Center introduces new store address attribute for local inventory
Google Merchant Center now requires a store address attribute for local inventory ads and free listings to improve product-to-store accuracy.
Google Ads introduces automotive model feeds for vehicle manufacturers
Google Ads’ new automotive model feeds let eligible vehicle manufacturers showcase vehicle images, pricing and features directly in Search ads.
Google Ads introduces channel prioritization and budget allocation controls
Google Ads is introducing new channel prioritization and budget allocation controls, giving advertisers more flexibility over campaign spending.
Gemini 4 Argon rolling out in Google AI Mode & Gemini
This is currently rolling out to Google AI Pro and Ultra subscribers globally.
Google Ads API moves to twice-monthly releases starting with v26
Google Ads API is moving to twice-monthly releases, giving developers faster access to new features without increasing migration requirements.
Google Ads adds Search terms and ad combinations report for AI Max
Google Ads’ new AI Max report gives advertisers clearer insights into search terms, ad copy and landing pages
Google Tag Manager update promises faster websites and simpler tracking
Google Tag Manager now enables faster data collection, improved website performance and simpler tracking management.
Google Discover to become a proactive, hyper-personalized concierge experience
A new Google job opening hints that Google Discover may change from being a feed of content to a personal concierge.
The global consistency paradox: Building local E-E-A-T for AI search
Standardized websites can hide the expertise that makes your brand credible in each market. Here's how to identify and close those gaps.
Google Search Console reporting date selector is broken
The preset date filters do work but not the custom date range filter in the performance report.
Impact of bad responses in Google Reviews
Received a bad Google review? How you reply matters! Find out how a poor response can negatively impact your business and how to respond effectively.
Google Ads tests AI-powered campaign creation using natural language
Google Ads is testing an AI-powered campaign setup that lets advertisers describe their goals in natural language
Google Ads tests automated bidding for Video Reach campaigns
Google Ads is testing automated bidding for Video Reach campaigns, allowing advertisers to maximize reach without manually setting a Target CPM.
Google Analytics launches User Groups Admin API for easier access management
Google Analytics’ new User Groups Admin API lets organizations automate user access, group management and permissions at scale.
Google Ads gives Demand Gen advertisers a way to keep Lookalike targeting restrictions
Google Ads is shifting Demand Gen Lookalike audiences toward AI-driven targeting while preserving stricter controls as an option.
Channel icon: How to stand out in YouTube search results
What’s a channel icon? And what should you use for your channel icon? This guide answers these questions (and more).
YouTube Studio: How to grow views, subs, and retention
This is a complete guide to using the new YouTube studio to get more views, subscribers and engagement from your audience.
Consolidate or segment? A Performance Max decision framework
Too much consolidation wastes spend. Too much fragmentation hurts optimization. Find the right balance for your Google Ads account.
Google Ads adds automatic text overlays to Demand Gen video ads
Google Ads is adding automatic text overlays to Demand Gen videos, giving advertisers new creative options.
Google launches Display & Video 360 Structured Data Files v11 with expanded targeting
DV360’s latest update expands audience and location targeting, improves YouTube campaign support and bulk management capabilities.
What Google AI Mode follow-up questions reveal about your content
Generic service pages give AI little to work with. Here's how to uncover the facts, insights, and expertise that set your local content apart.
YouTube video planning and outlining guide
A complete guide to planning, outlining and scripting before you shoot.
Google AI Mode ads: Everything you need to know
Google is deciding when and how to introduce your business into AI-powered conversations. Here's where your control begins — and ends.
YouTube expands Masthead ad eligibility to online gambling advertisers
Starting October 21st, YouTube will allow certified online gambling advertisers to run Masthead ads, expanding eligibility beyond sports betting.
Google Ads lets advertisers preview AI Max-generated ad copy before opting in
Google Ads now lets advertisers preview up to 10 AI-generated headlines and descriptions before enabling AI Max text customization.
Google Ads introduces commerce audience sharing for retail media
Google Ads now lets retailers share first-party audience segments with brands and sellers for more targeted retail media campaigns.
Google Ads adds AI-powered insights to experiment reporting
Google Ads now uses AI to summarize experiment results, highlight key insights and recommend next steps for campaign optimization.
Google Ads adds video impressions and funnel reporting to Overview page
Google Ads adds video impressions to conversion paths and new funnel-stage reporting for deeper campaign insights.
Google AdMob outage traps users on black screens with no way to close ads
Google investigates an AdMob bug trapping iOS and Android users on black screens with no way to dismiss ads.
How to do SEO for contractors (Five steps + examples)
Learn how contractors can attract more local leads with proven SEO strategies. Step-by-step guide to improve your online visibility and grow your business.
Google September 2026 spam update done rolling out
This update took almost 2 weeks to roll out and seemed pretty impactful.
SEO for roofers: Six step guide to attract more leads
Learn proven SEO strategies to grow your roofing business. Get step-by-step tips to rank higher, attract local leads, and beat your competition.