PPC
Google Ads reporting issues with APIs and Ads Scripts
The reporting issue was between April 25th 2:32 PM PT and April 26th 12:24 PM PT.
Barry Schwartz a Contributing Editor to Search Engine Land and a member of the programming team for SMX events. He owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry can be followed on Twitter here.
PPC
Microsoft Advertising has new certification badges, levels and a new learning center
There are now three different exams you can take within Microsoft Advertising.
Bing SEO
Bingbot user-agent change coming in the Fall of 2022
Bing will stop using the historical user-agent and transition fully to the new user-agents.
PPC
Google Ads API v10.1 is now available
v10.1 brings support for discover campaigns, campaign groups, local service campaigns and more.
Google Maps
Is the Google Business Profile Manager going away for multi-locations businesses as well?
Previously Google said the Google Business Profile Manager will remain for larger businesses that manage multiple locations but maybe that is not true?
Google Search Console
Google Search Console’s URL parameter tool is officially not working
Google will not use any of the legacy rules in the tool, so make sure to watch your site's SEO health over the next days and weeks.
Google Ads
Google AdWords API sunsets April 27
You have less than 24-hours to upgrade to the Google Ads API from the Google AdWords API.
Link Building
Beware of fake DMCA link requests by AI-generated lawyers
If you received a DMCA legal request demanding a link from a lawyer, well, that might be a scam.
Google: SEO
Google Search launching Signed Exchanges for desktop users
This change impacts sites that utilities dynamic serving with the vary user-agent header.
Google: SEO
Google SpamBrain: AI-based spam prevention system launched in 2018
Google said it identified about six-times more spam in 2021 than in 2020.
Google Analytics
Universal Analytics real time latency issues won’t be fully fixed, says Google
Google says either wait it out or switch to GA4.
Google Search Console
Google Site Kit gains ideas to write about section
This section pull from the Google Question Hub and is experimental right now.
Google Search Console
Google Search Console notices for removing intrusive interstitials
Google's page experience algorithm takes into account intrusive interstitials.
Google Analytics
Google rolling out conversion migration tool for Google Analytics 4
You can use this tool to import your Universal Analytics 3 goals into GA4.
Google Analytics
Google Analytics confirms another reporting delay today
After numerous issues with Google Analytics, Google has confirmed another issue with reporting.
Google News
Google’s new highly cited label for top stories now live
Google announced this feature would be rolling out a few weeks ago, now it is live in the US English mobile search results.
Google Analytics
Google claims to fix Google Analytics latency issues
If the reporting looks wrong, you are not alone - make sure to communicate to clients and co-workers that the reporting may not be 100% up to date.
SEO
Google March 2022 product reviews update is finished rolling out
Almost three weeks after Google launched the 3rd version of the product reviews update, it is now done rolling out.
Twitter will let you leave a conversation through ‘unmentioning’
A new unmentioning feature lets you and your brands leave Twitter threads.
Google Business Profile
Google may update business hours in local listings with AI
So make sure to routinely review your business hours to ensure they are accurate.