Google

Help Google Find ‘Empty Review Sites’

Following up on his call last week for help identifying spam issues Google should address in 2009, Matt Cutts today is asking for specific help identifying what he calls “empty review sites” or “no results pages.” That problem was mentioned most often in the public feedback from last week’s post.

An empty review site, or “no results page,” might be something like this screenshot below, which is one of the top 10 results on a Google search for [sd880is reviews]:

no results page

In today’s blog post, Matt says pages like this might run afoul of Google’s webmaster guidelines, and gives specific instructions for reporting this kind of page to Google’s spam team.

Explore more on

Google Google Search Google Webmaster Guidelines Matt Cutts Online advertising Search engine optimization
Add Search Engine Land as a preferred source on Google

Editorial disclosure

Contributing authors are chosen for their expertise and work under the oversight of the editorial staff. Search Engine Land is owned by Semrush. The contributor was not asked to mention Semrush; the opinions expressed are their own.

About the author

Matt McGee
Matt McGee joined Third Door Media as a writer/reporter/editor in September 2008. He served as Editor-In-Chief from January 2013 until his departure in July 2017. He can be found on Twitter at @MattMcGee.